Hotel V Forges New Social Connections in First Month with Flip.to
July 12, 2013 4:32pm
Orlando, FL — July 16 , 2013 — Flip.to is the brand advocate platform that helps hotels boost brand awareness and earn new guests with the help of their most trusted, untapped marketing juggernaut- their guests. In just over a month, Hotel V has converted 21% of their guests into advocates driving new unique visitors back to their website, which is uniquely personalized for each visitor based on the guest that they know.
Each property has a unique identity that attracts different customer bases. Marketing to two distinct demographics using a single platform presented a unique challenge for their Paris based marketing firm, World Independent Hotel Promotion.
Sébastien Félix, eMarketing Manager for WIHP, commented on his experience with Flip.to, saying, “These two properties are very trendy and appeal to a certain type of person. Flip.to has allowed us to market directly to the family and friends of our core customer base. Our guests’ family and friends likely share the same interests making them our target audience. This targeted marketing allows us to more effectively reach our ideal demographic in a way that feels natural to both our guests and their friends. It is the naturalness of this process that makes it so effective.”
“Hotel V and WIHP are really embracing the value of a guests’ social network,” says Kristi White, VP of Global Sales Strategy for Flip.to. “They are spreading the word about their unique hotels to people who are similar to the people who book their hotels. This is marketing at both a macro and a micro level and it is helping to drive awareness of their brands and visitors to their websites.”
To find out more about how Flip.to can help create a significant, measurable impact for your hotel, please get in touch with Kristi White at email@example.com or visit www.flip.to.
Tags: social media,
Contact: Kristi White
Contact: Sebastien Felix
33 (0)1 53 46 10 60
Flip.to Sparks Huge Reach and Return for SoHo's Hotel Hugo
Inbound Sales for Your Hotel: Be the Hero
The Hotelier's Essentials for Big Name Competition
Adrift Hotel and Spa Reaches Over Half a Million Through Captivating Guest Stories Captured with Flip.to
Anaheim Majestic Garden Hotel's Reach Eclipses 100,000 Future Travelers in Just 6 Months with Flip.to
Google Drops Right-Side Ads From Desktop Results Pages: What Hoteliers Need to Know
HeBS Digital Takes the Adrian Awards by Storm with 17 Awards Including 2 Platinum for Multichannel Campaigns
How Can Hoteliers Maximize Revenue from Google?
40% of Guests Become Ambassadors for San Francisco's Newly Minted Hotel Zephyr with Flip.to
nSight Scores New San Francisco Hotel Clients by Helping Win Guests from the OTAs
Resort and Hotel Social Media Posting Drops 12-20% in 2015 Across All Major Sites
The Smart Hotelier’s 2016 Top Ten Digital Marketing Resolutions
Tides Hotel at Folly Beach Turns Guests Into an Army of Marketers with Flip.to
TravelClick Wins More than 40 Awards for Website Design in 2015
2016 Checklist to Maximize Revenues from Online Media and Display Ads
More than 1/2 of all Hotel Twitter Followers Haven’t Tweeted in the Last 60 Days
Caribe Royale Captures More Than Just Pictures with its Most Successful Photo Contest to Date
HeBS Digital Wins Record-Breaking 17 HSMAI Adrian Awards
2016 Checklist to Maximize Engagement and Revenues from Social Media
Lodging Interactive Wins Prestigious HSMAI Adrian Award for Web Design & Digital Marketing
Please login or register to post a comment.