Hotel V Forges New Social Connections in First Month with Flip.to
July 12, 2013 4:32pm
Orlando, FL — July 16 , 2013 — Flip.to is the brand advocate platform that helps hotels boost brand awareness and earn new guests with the help of their most trusted, untapped marketing juggernaut- their guests. In just over a month, Hotel V has converted 21% of their guests into advocates driving new unique visitors back to their website, which is uniquely personalized for each visitor based on the guest that they know.
Each property has a unique identity that attracts different customer bases. Marketing to two distinct demographics using a single platform presented a unique challenge for their Paris based marketing firm, World Independent Hotel Promotion.
Sébastien Félix, eMarketing Manager for WIHP, commented on his experience with Flip.to, saying, "These two properties are very trendy and appeal to a certain type of person. Flip.to has allowed us to market directly to the family and friends of our core customer base. Our guests' family and friends likely share the same interests making them our target audience. This targeted marketing allows us to more effectively reach our ideal demographic in a way that feels natural to both our guests and their friends. It is the naturalness of this process that makes it so effective."
"Hotel V and WIHP are really embracing the value of a guests' social network," says Kristi White, VP of Global Sales Strategy for Flip.to. "They are spreading the word about their unique hotels to people who are similar to the people who book their hotels. This is marketing at both a macro and a micro level and it is helping to drive awareness of their brands and visitors to their websites."
To find out more about how Flip.to can help create a significant, measurable impact for your hotel, please get in touch with Kristi White at firstname.lastname@example.org or visit www.flip.to.
Tags: social media,
Flip.to is a brand advocate platform for hotels that turns their guests into engaged advocates to boost brand awareness and earn new guests. Launched in early 2010, Flip.to is generating substantial ROE (return on engagement) and ROI (return on investment) for hotels around the world. Find out more at www.flip.to.
Contact: Kristi White
WIHP's mission is to drive business to hotels on their direct revenue channel, this means working together with OTAs, ensuring the distribution of the hotels is properly managed on all possible platforms so as to create a win-win situation where hotels increase their profits and benefit from the traffic generated from all channels.
Contact: Sebastien Felix
33 (0)1 53 46 10 60
Flip.to Partners with In1 Solutions to Help Hotels Win Direct Bookings and Massive ROI
Hashtagging Your Way to Social Media Relevance
TravelClick Wins 9 Awards for Website Design at the 21st Annual Communicator Awards
Get on Social Media & Don't Make These 4 Mistakes
Flip.to Unveils the Right Approach to "Social" for Hotels
Flip.to and Availpro Partner to Help Hotels Earn More Guests and Grow Direct Booking Revenue
Flip.to Continues To Raise Its Game By Adding A Trifecta Of Heavy Hitters
How Many Facebook Fans Did Resorts and Hotels Lose in Last Week’s Account Purge?
Flip.to Turns 33% of Guests Into Trusted Advocates for Sedona Rouge Hotel & Spa
Every Booming Village Needs One and Flip.to Has A Weibel
Hertz Rental Car Fuels the Growing Appetite of Chinese Outbound Travelers for Self Driving
Guest Photos Go Viral for The Shores Resort with Flip.to Photo Advocacy
Is There Any Correlation Between Facebook Fan Counts and Hotel Star Ratings?
Smart Hotelier's Action Plan 2015 - How to Monetize Your Digital Marketing Resolutions
SHR Announces Partnership with Flip.to, Helps Hotels Increase Marketing Reach & Generate New Guests
Flip.to Partners with PAR Springer-Miller's ATRIO® PMS
3 Updates to Facebook that Make It A More Effective Channel for Hotels
TravelClick Wins 13 Awards for Website Design and Digital Marketing
Flip.to Turns More Business Travelers Into Guests For Beverly Hills Plaza Hotel & Spa
Flip.to is "Secret Sauce" for The Oliver Hotel's Off the Charts Guest Engagement & Room Sales Boost
Flip.to & Vizergy Partner to Help Hotels Turn Guest Referrals Into a Powerful New Business Channel
Bellstar Hotels & Resorts Credits Flip.to for Stellar Summer Season
Flip.to + 2 Celebrity Guests = 56,000 Connections for Atlantic Hotel & Spa
Flip.to Introduces Photo Advocacy to Global Audience at World Travel Market in London
Flip.to Helps Florida Mall Hotel Engage Guests Like Never Before, Resulting in Huge ROI
5 Ways to Use LinkedIn to Drive Group Revenues
Thinking Outside the Vendor RFP Process in Hospitality Digital Marketing
Flip.to Drives Off-Season Bookings With the Help Of Peak Season Guests of KeyLime Cove
Create A "Selfie Station" At Your Hotel
nSight Partners with GCommerce to Bring Enhanced Intelligence to Hotel Digital Marketing
Please login or register to post a comment.