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News for the Hospitality Executive


 
How Maestro PMS with Integrated Channel Management and ‘Web Connection’
Suite Can Drive Hotel Profitability Even in a Down Economy
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 Justifying a PMS investment in a slowing market: Why using Maestro PMS to improve
efficiency, service and online business is more important than ever
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MARKHAM, Ontario, October 8, 2008 – Softening markets are not new to savvy operators who remember the downturn of 2000 – 2002.  Among lessons learned from that experience: Tough times are the perfect opportunity to look at new technology to automate, integrate, and improve business practices.  During a slowdown, three primary objectives hoteliers target to improve business are:
• Increase online and offline revenue-generating productivity, 
• Boost staff efficiency to reduce costs, and
• Upgrade guest services to build repeat business. 
All of these goals are achieved with the powerful Maestro™ Property Management Solution by NORTHWIND with over 20 integrated modules and ‘Web Connection’ Suite to help single and multi-property operators:
• Increase online profits with dynamic packaging, 2-way channel management integration and proactive real-time yield & rate management tools,
• Centralize management controls on a single image database to provide better interdepartmental and property coordination, 
• Maximize marketing results using Analytics and Business Intelligence to create relevant campaigns based on guest profiles and preferences,
• Optimize staff productivity with Diamond Plus Service to support and keep your staff trained.
Fast ROI from increased topline revenue and productivity

Properties that leverage the power of Maestro’s Web Connection Suite of integrated Internet booking tools and reservations software can realize increased topline revenue from their most profitable reservation channel, the Internet. “We are seeing a 35% increase in online sales in the past year with Maestro’s fully integrated online booking capability that enables guests to add elements to their packages,” said Lisa Jane Wheaton, director of revenue, Vintage Hotels. “That is a great ROI.”

Increase profitability with lower expenses, higher staff efficiency 

Making money is only one part of a property’s profitability equation.  In a slower market, investing in a Maestro PMS hotel management system that reduces expenses and improves staff efficiency is another.  “Before implementing the Maestro Suite with integrated Sales and Catering, keying contracts, rooming lists and banquet event invoices required a great deal of our sales staff’s time that was not spent serving guests or selling,” said Matt Oliver, assistant general manager of The Highlander Inn and Conference Center.  “Our investment in automating corporate sales and meeting processes goes straight to the bottom line.”

For operators with depreciated hotel software systems, a soft-demand forecast can be a reminder the time is right for new technology.  “The first year we implemented the Maestro PMS with Yield Management integrated into the ResEze Web Booking Engine we reduced our reservations staff by one employee while increasing our ADR by 7%,” said Bob Belansen, owner of the Grand Hotel of Cape May.  “Maestro helps us provide better guest service at the front desk while increasing revenue.” 

Effective technology also pays its way by reducing training time and providing best practices that reduce high staff turnover – a reality in the hotel business.  The Maestro system with Diamond Plus Service provides access to free training webinars where new hires learn the system quickly.

Personalized service drives repeat business and revenue regardless of the economy

“Personalized guest service is essential to our Resort’s repeat business and the revenue it delivers,” said Alaric Pratt, systems manager for Campbell’s Resort.  “By automating Campbell’s Resort’s PMS, Spa, and Group Sales and Catering operations on the suite Maestro Property Management modules that use a single database, the resort serves its guests more efficiently so they receive personal attention and come back to us.”  Maestro tracks guest preferences and purchases so Campbell’s staff can respond to questions quickly and professionally. 

Soft market? Now is exactly the right time to look at your property’s systems.  Are they fully Web integrated?  Can your guests book a restaurant reservation, spa appointment, and golf tee time in real time on your website when they make room reservations?  Does your system provide automated email confirmations with upsell opportunities to guests who reserve rooms?  Is your yield management system integrated across all your booking channels, including third party Internet sites?   If your answer is no to any of these questions, consider the revenue generating and productivity advantages of upgrading your property’s systems now. 
 

Going to IHM/RS in New York?  NORTHWIND-Maestro PMS is exhibiting at the annual International Hotel Motel and Restaurant Show November 8-11. 

Visit NORTHWIND-Maestro at the Historic Hotels of American show in Riverside, California Nov 11-13th,

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Maestro Property Management Solution
Enhance guest service, improve efficiency and maximize online and offline revenue with Maestro PMS, the industry's most robust and flexible solution empowering leading full-service hotels, luxury resorts, multi-property groups, conference centers, condominiums and timeshare properties. Solutions include Front Office (PMS), Accounts Receivable, Analytics and Business Intelligence, Sales and Catering, Multi-Property Management, Condo & Timeshare Owner Management with Web Functionality, Spa and Activities, Web Booking Engine, Real-Time Yield Management, Dynamic Packaging Golf CRM, Guest Experience Measurement, CRO, GDS Two-Way XML Connectivity or Integration, Membership, Work Orders, Fine Dining and Retail POS, Online Table Reservations with Web Booking, Concierge and Guest Experience Measurement. The Maestro PMS is database independent (ODBC Compliant) and may be deployed via Windows, UNIX, Linux, Terminal Services, hosted and Web platforms.

About NORTHWIND – Maestro PMS
NORTHWIND is recognized in the hospitality industry for its “standard setting” Diamond Plus Service and robust integrated Maestro technology. With over 30 years of experience dedicated to developing technology solutions for the hospitality industry, NORTHWIND is a partner who understands that you need a scalable and flexible PMS that works the way you do. Maestro applications are engineered for operators who need to manage their enterprise in a real-time environment for the utmost operational efficiency, productivity, control and profitability. 

Contact

NORTHWIND - Maestro PMS, North America
Ivana Johnston - Sales & Marketing
Phone: 905.940.1923
Toll Free: 1-888-667-8488
Email:  info@maestropms.com
www.maestropms.com/HOL

Media Contact
Julie Squires
Softscribe Inc.
Phone: 404-256-5512
Email: Julie@softscribeinc.com
www.softscribeinc.com




Also See Full Property and Web Integration is Key to Success for Nantucket Island Resorts Using Maestro PMS to Maximize Online Revenue and Boost Productivity for 5 Hotels / September 2008
Minnesota's Landmark Saint Paul Hotel Relies on Maestro ResEze to Increase Online Reservations & Revenue; AAA Four Diamond Historic hotel leverages 21st Century real-time Web booking system with integrated yield management to optimize rates and occupancy / September 2008
Maestro PMS Enables 4+ Star Luxury Stoneleigh Hotel & Spa Deliver Impeccable World-Class Personal Service; Historic Hotels of America-Preferred Hotels guest-centric property leads spa boom, gives staff 360-degree view of guest at every touch point with integrated Maestro Suite of modules / August 2008
Jekyll Island Club Hotel Focuses on Future and Growth Empowered by Scalable Maestro PMS Suite; Maestro's robust internet functionality, single-image database, supported by Diamond Plus Service impresses historic luxury destination resort operators / July 2008
Maestro Solutions Shine for Luxury Beachside Resort Chain Seeking to Centralize Operations and Improve Marketing; Cape Resorts Group leverages Maestro PMS to automate multi-property operations on a single database, maximize online revenue with 'Web Connection' real-time yield management tools / June 2008
Maestro Selected as PMS for 7 High-Touch Resorts, Guest-Centric Boutique Hotels and 750 Room Multi-Property Group in 2Q '08; Boutique boom continues, Maestro chosen for Web Connection, personalized Diamond Plus service, single-image database for multi-property operations / June 2008
Maestro Web Connection Suite with ResWave Drives Online Revenue and Personalized Service for Multi-Property Operators; NORTHWIND-Maestro PMS enhances ResWave with new online revenue generating tools, guest experience measurement, multi-property package booking / June 2008
Maestro 2008 Users Conference Energizes Operators to Boost Revenue, Increase Productivity; Operator take-away: Web Connection to increase online revenue, Diamond Plus Service and Maestro for Beginners Online Training / May 2008
Maestro Diamond Plus Service Delivers Live Web Training to Maximize Staff Productivity; Real-time On-Demand e-Training Gives Maestro Users the Power to Learn and Return, so They Can Immediately Apply Their New Skills and Knowledge / April 2008
Luxury Stoneleigh Hotel & Spa Opens with Maestro Suite to Centralize and Automate High-Touch Operations; Aiming at Five Stars: Stoneleigh drives service with integrated PMS, Spa, POS, Sales & Catering, ResEze Web booking engine and Business Intelligence / April 2008
Hospitality Industry Goes Online: Maestro Web Connection Suite Meets Guest and Group Demands for Web Services; Operators leverage integrated PMS to maximize online revenue, service and staff productivity / March 2008
Maestro Deals Tribal Gaming Properties the Winning Hand in Service & Revenue Optimization Tools; Gaming hotels leverage Maestro PMS technology to deliver world class guest service, enhance marketing and maximize staff productivity / February 2008
Forced PMS Migration Presents Opportunity to Weigh New Options, Hotel Operators Turn to Maestro Suite; Hoteliers stand to benefit from NORTHWIND's Maestro 'Diamond Plus Service' upgrade and enhancement policy in times of change / February 2008
Three Decades of Industry Experience Pays Off for Boutique, Indy Resorts That Demand Maestro PMS Technology with Guest Focus; Maestro celebrates 30 years of leading the industry delivering guest-centric technology to boutique hotels and resorts for personalized service, improved efficiency, increased revenue / February 2008
Maestro Launches ResWave to Drive Greater Online Revenue for Hotels; ResWave system will tap growing online travel revenue expected to top $128B by 2011 / January 2008
Fairmont Hot Springs Selects Maestro to Drive Revenue and Strengthen Marketing for 4.5-Star Resort; Maestro's total integration and single-image database support guest-centric service & targeted marketing / December 2007
Northwind Delivers Condo Ownership Online: Drives New Business for Condo Operators; First to market with online owner access module available within Maestro 'Web Connection' Suite owners monitor unit performance, accounting, availability, book reservations / November 2007
Nine Independent Luxury Resorts Install Maestro PMS Suite, Leveraging 'Web Connection' Technology; High touch resorts choose Maestro to boost on-property and online revenue; maximize internal communications and provide guest-centric service second to none / October 2007
Top Yield Management Pros Balance Experience and Judgment to Increase Revenue with Maestro PMS Technology; Properties Orchestrate Proactive Yield Management Strategies to Optimize Rates, Drive Profitability / October 2007
Lodge of the Ozarks Drives Higher Profitability with Maestro at The Largest Convention Center in Branson; Maestro optimizes all hotel and conference center operations on one database for greater staff productivity, stronger financial management and better guest tracking / September 2007
Increasing Online Revenue is Focus of NORTHWIND Maestro's 2008 Users' Conference; Maestro Guest Connections Conference presents workshops, expert training to support operators' 360-degree view of guests, drive profitability, service / August 2007
Luxury Resort Centralizes High-Touch Operation on Maestro PMS Suite Single-Image Database for 360-degree Guest View; Maestro integrates resort automation at every touch point, and supports Hecla Oasis in leveraging the web to up-sell at time of booking / July 2007
From Mainframes to Web Connectivity: Where the Hospitality Industry is Going / Two generations of Northwind Leadership Share Their Insights; The unexpected effects of the Internet on the relationship between guests, properties and tech vendors / Jacob Dehan and Warren Dehan / June 2007
Vintage Hotels Gains 360 Degree View of Guest at Every Touch Point with Maestro Enterprise Suite; Learn more about Maestro Four Diamond Service and free 'Web Connection' training at Northwind's HITEC booth / June 2007
Maestro Strengthens Internet Integration; Provides Clients Free Online 'Web Connection' Training to Boost Revenue, Productivity; New Web training program / June 2007
Maestro Partners with Hotel Operators and Experts on Web 2.0; Maestro sponsors 2nd annual Online Revealed travel conference for Web marketing to help hotel operators prepare and better understand the powerful effect of social media and Web 2.0 on internet bookings / June 2007
SunSwept Resorts Pampers Guests, Manages Multiple Properties Seamlessly With Maestro Enterprise System; Whether they come for romance or physical fitness, SunSwept guests enjoy top-notch service enabled by a single-image guest database / May 2007
Award-Winning Rudding Park Golf and Conference Center to Upgrade All Systems with Maestro Enterprise Suite; Luxury property taps Maestro PMS integrated multiple modules for extensive four stage property automation project / May 2007
Maestro Introduces Web Technology for The Wired Generation of Guests; Maestro 'Web Connection' gives operators total control of all Web and GDS channels / May 2007
UK Chains, Independents Thrive with Integrated, International Version of Robust Maestro PMS System Suite; NORTHWIND-Maestro PMS Builds Solid Presence in UK Hotel Market with Advanced Technology and Personal Service / April 2007
Maestro Installed at Top Ranked Fluno Conference Center Managed by Aramark Higher Education; World's #1 conference center partners with integrated Maestro PMS for banquet event and PMS on single platform, free online training Webinars / March 2007
Full-Service Hotels, Resorts See Revenue Payback, Optimized Efficiency with Integrated Maestro PMS Modules; Partnership & Hotel Technology Investment Delivers Premium Support Services & ROI / March 2007
Nantucket Island Resorts 5-Property Chain Relies on Maestro Multi-Property Suite for Rate Optimization, Operating Efficiency; Five premier hotels on Nantucket implement single-image database to streamline operations / February 2007
NORTHWIND Expands Maestro PMS with Advanced Resort Management Tools, Provides 360 Degree View of Your Guest / January 2007
Industry Leaders NORTHWIND & Jencess Partner in Response to Resort Industry Demand for All Inclusive Tech Solutions; Maestro leverages Jencess technology; delivers enhanced suite of PMS, Golf, Fine Dining POS, Retail POS, Membership Management / November 2006
One of New York’s “Sexiest Hotels” Installs Maestro Property Management; Madison Avenue property adds Maestro Analytics, ResEze Internet booking engine; single image database for all modules increases productivity / November 2006
Maestro Adds Retail POS, Membership and Golf Management to Extensive Product Suite, Automates All Areas of Property Operations with a Single Client Record / November 2006
Cabernets or Kayaks: Campbell's Resort Uses Maestro to Keep Guests Returning Generation after Generation; Seattle visitors come for its great service, beautiful location and the 'Best Wine List' in Washington State / October 2006
NORTHWIND Appoints David Warren Director of Services and Sales for Maestro PMS in the UK and Ireland / September 2006
Productivity' the Focus of NORTHWIND's 2006 Maestro Users' Conference; Three-day workshops help Maestro users maximize efficiency and boost profits / August 2006
NORTHWIND's Newest Maestro Technology Expansion and Rooftop Event a HITEC Smash; Maestro Analytics Business Intelligence Tool Applauded / July 2006
Luxury Skytop Lodge Increases Revenue with Focus on Groups, Packages;  Package Strategy Helps Drive 48% Reservation Conversion Rate / June 2006
New Maestro 'GEM' Guest Experience Management Drives Repeat Business, Captures Comments Online; Automated Response Analysis Boosts Guest Loyalty / May 2006
NORTHWIND Expands Client Support with Four-Diamond Service; Maestro Users Receive Online Training and Upgrades to Boost Productivity / April 2006
Campbell’s Resort Installs Maestro Enterprise Front Office, Spa, Sales & Catering, and Maestro Analytics / March 2006
Nantucket Island Resorts Installs Maestro Multi-Property Management System; 5-Property Chain with 240-Slip Marina Centralized Operations on Maestro Single-Image Database Software to Ensure Accurate Chain-wide Availability for Cross Selling / February 2006
15 Hotels, Resorts and Conference Centers Install Maestro Enterprise in 3rd Quarter / November 2005
Operators Weigh Options as Senate Moves toward New Data Security Rules / September 2005
Winthrop Rockefeller Center to Implement Maestro Enterprise Suite, PMS, Sales & Catering, ResEze Web Booking Engine / July 2005
Six-Property Les Hotels Jaro Chain Selects Maestro Multi-Property PMS, Sales & Catering, CRO, and ResEze Internet Booking / June 2005
Benchmark Going Strong with Maestro as Recommended Property Management Solution / June 2005
NORTHWIND Delivers Maestro Profitability Tool Suite to Boost ADR, Drive Repeat Business / May 2005
Maestro Users Group Findings Spotlight Operator Objectives; Incubator for Best Practices / May 2005
NORTHWIND Opens Virginia Office, Taps Industry Professional Margaret Legum For Business Development Position / April 2005 
Maestro Property Management Suite Selected by Five-Diamond Stein Eriksen Lodge and Four-Diamond Washington Duke Inn & Golf Club / March 2005
Hoteliers Logon to New NORTHWIND Website for Maestro Solutions that Deliver Profitability and Efficiency / March 2005
Religious Housing, Theological Conference Centers Occupancy Up 40%, Emerge as Growing Hospitality Segment, Competition in Some Markets / February 2005
Maestro Property Management Suite Selected by Seven Additional Full-Service Hotels in One Month for 1st Quarter Installation / January 2005
Maestro™ Brings Powerful E-Booking Tools to New York IH/M&R Show and Historic Hotels of America Annual Meeting / November 2004
Maestro Property Management Suite Tapped by Two More Prominent Historic Hotels of America Properties / November 2004
Universal Resorts Selects Maestro Enterprise Suite from NORTHWIND For Chain of 9 Luxury Resorts in The Maldives / October 2004
Maestro Property Management Suite Installed by Three Canadian Hotels to Integrate Operations, Boost Efficiency; The 284-room International Hotel of Calgary, Stonehaven Relais & Spa, and the Exclusive Severn Lodge Select Maestro / September 2004 
High Profile Downtown Property, Listel Vancouver in British Columbia, Taps Maestro for Integrated Functionality, Ease of Use / September 2004
Industry Recovery Evident as Operators Invest in Technology; Install Maestro Property Management Solutions in Over 1,500 Rooms in June / July 2004
NORTHWIND President Outlines Hot Technology Trends in Audio Interview; Dehan Discusses How to Halt Rate Erosion via Standardizing Rates Across all Channels, Importance of Integrating Yield  Management with GDS, PMS / June 2004 
NORTHWIND Expands Operations as Sole Provider of its Maestro Suite of Property Management Solutions in North America, Adds UK Distributors, Strengthens Support Standards / June 2004
NORTHWIND Successfully Completes Rollout of its Maestro ASP Front Office System to 65 Suburban Franchise System Properties / June 2004
Industry’s First Seamless GDS Yield Management Reservation Profitability Tools at HITEC; Client-Focused Rate Management Tutorials and Classes Provided / June 2004
Vintage Inn Chain Increases GDS and Web Reservations 500%; Four-Property Hotel Group Leverages NORTHWIND’s Maestro Yield Management, GDS Interface for Projected $1M in e-Bookings / May 2004
Holiday Inn Sydney at Rooty Hill Selects Maestro Enterprise Suite to Automate Front Office, Sales & Catering and Work Order Scheduling / May 2004
Canadian Military Learns from Hospitality Industry: Troops Heading Overseas Move Faster as Maestro System from NORTHWIND Streamlines Air Base Lodging Check-in From 1 Hour to 2 Minutes / March 2004
Suburban Franchise Systems Selects NORTHWIND to Install  Maestro ASP Front Office in 65 Suburban Extended Stay Hotels / December 2003 
State of Arkansas Woos Visitors: Automates 4 Lodge Operations and 23 Parks With Single-System Strategy and Internet Booking - Installs Maestro from NORTHWIND / November 2003
Extended-Stay Developer Centralizes Operation of Six Long-Term Stay Properties, Drives 70-Day Average Length of Stay / October 2003 
Hotel Companies Accelerate Property Conversions To Vacation Ownership, NORTHWIND Supports Trend with Strong Condominium and Timeshare Owner Management Applications / Sept 2003
Hotel Operators Leverage Technology to Reduce Labor Costs, Increase Revenue, Drive Occupancy; ROI Verified / June 2003
Swan Lake Resort and Conference Center Reduces Check-In Time 25%, The Yarrow Golf & Conference Center Smoothes Operations for Well Heeled Clientele / May 2003
Bodyguards, Health Consultants Help Stressed-Out Professionals Take A Break At The Caribbean’s Premier Spa Adventure Resorts / May 2003
Maestro Enterprise Suite Leverages Strong Functionality for Multi-Property Operating Companies, Delivers Centralized Management, Cross-Selling, CRM Advantages / April 2003
NORTHWIND Commits to Clients' Profitability, Support Fees to Remain Low in 2003; Four Diamond Service Initiative Announced, Maintenance Renewal Fees Unchanged for Clients in Coming Year, Users Drive Enhancements / Feb 2003
Northwind Appoints Dave Carrick Director of Operations, Increases Value-Add to Customers Using Maestro Property Management Solutions / Jan 2003
Northwind Appoints Atoy Moya as New Client Service Specialist; To Build a Stronger Partnership with Existing Clients / Sept 2002
Maestro Adds The Sizzle To ResEze / June 2002 
Barnsley Gardens Charms the World Using Integrated Sales and Catering, PMS from Northwind / June 2002
Northwind - Forsys Maestro-SilverWare Collaboration Provides Unique Hotel - F&B Outlet Operating Efficiencies, Optimizes Guest Services and Customer Loyalty / May 2001
Canadian Hotel Owner-Operator Drills Down into Maestro PMS from NORTHWIND to Pump Guests, Profits Into 26 Properties / April 2002 
Château Cartier Resort Boosts Annual ADR and Sales With Maestro PMS, Yield Management, Sales and Catering from NORTHWIND / March 2002 
Maestro at Northwind Off to a Good Note in 2002 / Jan 2002 
NORTHWIND Announces Two–Way GDS and Internet Travel Portal Integration through Newtrade Technologies Inc. / December 2001 
Pacific International Hotels’ selects Maestro Property Management System / Nov 2001

 


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