Now available for viewing and download, the Q1 2019 Hotel Marketer’s Whitepaper, covers current trends and industry insights hoteliers should be paying attention to in order to have a strong digital presence. The whitepaper takes a deep dive into strategies that will help to reach different audiences.

Read the whitepaper to learn about:

What’s Trending: Stay in the loop with the must-know trends of the quarter including the new redesign of the Google Hotel local pack, Pinterest launching traveler personas to help advertisers reach their best audience, and advances in voice search with the Google Assistant.

From the Design Studio: Get inspiration from some of our most creative clients who use the hotel website to provide a compelling look at the property while driving direct bookings.

Metrics that Matter: Learn how to take a data-driven approach to your creative decisions, and ultimately see a positive impact on your hotel’s bottom line.

A Look Outside the Industry: Take a look at unique campaigns and initiatives from outside of the hospitality industry to see how hoteliers can tap into these strategies in order to put heads in beds.

Plus, other valuable insider information, including a recap of the last quarter, creative concepts from the HEBS Idea Shop, and more.

Click here to get your copy of the whitepaper today.