SEAttLE, Wash. – Sept. 21, 2015 – Noble House Hotels & Resorts, Ltd. (NHHR), a collection of luxury hotels and resorts, announces the appointment of Catherine Cumings as Director of Sales and Marketing to Pelican Grand Beach Resort, located just steps from the Atlantic in Fort Lauderdale, Fla. In this role, Cumings will provide leadership and oversee the day-to-day operations of the sales and marketing departments, while maintaining focus on the strategic goals of Pelican Grand Beach Resort.

“We’re thrilled to welcome Catherine Cumings to the Pelican Grand team,” said Bob Keesler, General Manager of Pelican Grand Beach Resort. “Cumings’ valuable experience in the resort and hospitality industry, including multi-property environments and record of accomplishments make her ideal for this position.”

With more than 25 years of general management and sales and marketing experience with luxury hotels and resorts, Cumings has an established history of achieving dramatic revenue and market share increases through the execution of targeted, creative and well-planned sales strategies. Cumings comes to Pelican Grand with a diverse background, having gained top-notch perspective working with brands such as St. Regis and PGA National in markets from Florida to D.C., but most notably having successfully opened four luxury hotels and reflagging two five-star properties. Additionally, over the course of her career, Cumings has also served as a hospitality consultant and owned a sales and marketing firm, Just Results, to work for independent hotel and hospitality clients.

Adorning 500 feet of Fort Lauderdale’s pristine beachfront, Pelican Grand Beach Resort — fresh off of a multi-million dollar expansion — couples Old Florida grandeur with seaside elegance to offer a coastal-chic waterfront retreat. From watching stunning sunrises on private balconies and indulging in culinary creations at OCEAN2000 Restaurant & Lounge, to rejuvenating at the all new PURE Spa and floating down Fort Lauderdale’s only lazy river, guests are engulfed by the unrivaled location of this laidback luxe resort set amongst the soothing sights and sounds of the Atlantic Ocean. From Las Olas Boulevard with boutique shopping and chic cafes, to fine art museums and breathtaking gardens, Fort Lauderdale provides high fashion, historic homes, exhilarating nightlife and miles of white-sand beaches, just steps outside the resort.

With a philosophy that emphasizes “location, distinction and soul,” Noble House Hotels & Resorts reflects the appearance of individuality. Identifying each property for its culture and appeal, Noble House is unwavering in its dedication to create and manage unique, quality properties that reflect and make profound contributions to their communities, staying true to the local history, culture and ambiance that defines each region.

For more information, visit www.NobleHouseHotels.com or call Noble House Hotels & Resorts at 877.NOBLE.TRIP.