NEW YORK, NY – December 3, 2019 – Hotel Hugo, top-rated boutique Soho hotel, has named Lilia Cristina See as its new director of sales and marketing.

In this new role, Lilia will be responsible for managing all sales and marketing activities, overseeing public relations efforts, and developing business strategies that drive growth, increase revenue and exceed business goals for the 122-room property. 

“We are delighted to welcome Lilia to the talented Hotel Hugo team,” said Hotel Hugo General Manager Pablo Migoya. “Her leadership and expertise in the industry will be instrumental in continuing to elevate this sophisticated property and we look forward to working with her in this new position.”

Lilia brings an extensive background in sales and marketing with over twelve years of experience in the hospitality industry. Prior to joining Hotel Hugo, Lilia served as the director of sales and marketing for JHouse Greenwich, where she reorganized the sales team structure and efforts from the ground-up for the 86-room boutique property. Lilia previously served as director of sales for the Roxy Hotel Tribeca and was responsible for managing the luxury hotel sales team through a $15 million renovation and rebrand. She has also held various sales and operational positions at Soho Grand Hotel, Gramercy Park Hotel, Hyatt 48Lex, Denihan Hospitality Group, Highgate Hotels, and Citylife Hotels.