BEACH LAKE, Pa.–Life House continues its mission to partner with independent hotel owners with its latest signing of the chic The Darby in Pennsylvania. Avi Kravitz, Co-Founder and CEO of the notable Norman & Jules Toy Store is reimagining The Darby as a passion project and investment in the local community. He has entrusted Life House, celebrated for its synthesis of expertise and innovative technology, to take the helm of the operations.

The Darby, a boutique hotel in Beach Lake, PA, resonates with an intimate charm that appeals to guests seeking authenticity. The key to Life House’s strategy for this gem is spotlighting its unique offerings, particularly the forthcoming pool and fresh F&B concept. Drawing from Kravitz’s background in branding, Life House plans to drive bottom-line revenue through technological solutions and a sharp revenue management approach. This includes a strategic online presence, search engine marketing, and maximizing repeat guests – a segment contributing notably to the hotel’s business.

“We are impressed with Mr. Kravitz’s The Darby creation and understand the challenges associated with creating a hotel vision and subsequently executing on it,” Rami Zeidan, CEO of Life House, shared. “We love to help owners who share this passion for the creative, but don’t have the expertise or tools, to bring it to life and we’re pleased to be chosen as stewards of Mr. Kravitz’s vision.”

Life House will oversee a lean yet capable team to ensure efficient operations tailored to The Darby’s specific needs. Their streamlined approach is designed to cater to guests’ needs effectively, amplifying the small-town charm and personalized service the hotel promises. With The Darby serving as his foundation in hospitality, Kravitz underscores the importance of expertise and a data-driven approach. The partnership with Life House not only showcases Kravitz’s forward-thinking but solidifies Life House’s reputation as the partner of choice for first-time hoteliers.