Hotelogix, a leader in cloud-based Property Management Systems is happy to share that the adoption and successful use of its PMS has helped Hat Rock Inn hotel in the United States to realize 20% more revenue. This spike in revenue is a result of 20% increase in both OTA and direct bookings.
Located in Mexican Hat, Utah, Hat Rock Inn is a popular 4-star hotel among travellers. Overlooking the San Juan River, this 43-room property offers many facilities including a private beach, heated saltwater pool, a spa, etc. Based on guest reviews and recommendations, hotel aggregator Kayak rates this property as ‘excellent’ with 8.6 out of 10 rating. It also enjoys 4 out of 5 ranking on TripAdvisor.
According to Joy Howell, Owner of Hat Rock Inn, they couldn’t see their desired ROI with the earlier cloud PMS. It was a very basic PMS and lacked many operationally imperative features. “The application was slow, not user-friendly, expensive, and didn’t support multiple POS set up. Their support was abysmal, too,” Joy said.
On their decision to replace the old and restrictive PMS, Joy said that they wanted to grow and that was possible only with a feature-rich PMS. They reviewed a few cloud-based PMSs, but Hotelogix exceeded their expectations on all parameters. “It is now more than 3 years that we have been using Hotelogix, and the ROI is amazing. We have seen a 20% increase in both OTA and direct bookings which translated into 20% growth in our overall revenue,” Joy added.
Explaining her experience with Hotelogix so far, Joy further said, “Hotelogix best suits my business needs. They are constantly striving to improve & update every detail of a product that is already far above its competitors. I always look forward to each 'rollout' as I can't imagine what they can improve on. Yet, they continue to perfect a program that already makes my life easier and saves me money.”
Speaking about Hotelogix’s support, she further said, “They are innovative, listen to their customers and offer tremendous support! It is wonderful to work with a company that you feel you have a personal relationship with and are leaders in their field.”
Speaking on this, Aditya Sanghi, Co-founder & CEO of Hotelogix said, “We are delighted to be the preferred technology partner of Hat Rock Inn. We are committed to technologically empower independent hotels across the globe with our offerings.”