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Aliz Hotel Times Square announced today the appointment of Maureen Murphy as the new Director of Sales & Marketing of the new property which opened this past October under the management of Crescent Hotels & Resorts. In her new role, Maureen will oversee all sales and marketing while developing business strategies that drive growth, increase revenue and exceed the hotel’s business goals.

Boasting a 25-year career in the hospitality industry under Westin, Sheraton and Interstate Hotels & Resorts properties, Maureen is bringing her expertise to Manhattan’s newest independent lifestyle brand. She is joining the management team of General Manager, Nicole Hendrix, and Director of Revenue Management, Michael Ormond, to oversee the daily sales and marketing responsibilities of Aliz Hotel, while working closely with operations to ensure high-level customer satisfaction and brand loyalty.

“Maureen is a great asset to the Aliz team, providing analytical and creative guidance. We look forward to leveraging her extensive sales and marketing experience and visionary leadership in her new role and are thrilled to have her on board,” said Nicole Hendrix, General Manager of Aliz Hotel.

Located at 310 West 40th Street and one of most iconic intersections in the world, Aliz Hotel introduces a unique New York experience and innovative design drawn from the diverse energy of the city in their 287 guest rooms featuring luxury amenities, a farm-to-table restaurant and the highest two-story open-air bar and lounge in the city– all within walking distance to Times Square, Hudson Yards and the Jacob Javits Center.

For more information, visit www.alizhotel.com. Follow us at @alizhoteltimesquare

About Aliz Hotel Times Square

Aliz Hotel is a new experiential, design-driven independent lifestyle brand making its signature debut this fall in New York City with its Times Square location. Aliz Hotel Times Square is owned by Aliz Group, LLC, a privately owned and operated property management, acquisition, and development company headquartered in New York City. Managed by Crescent Hotels & Resorts, Aliz Hotel Times Square is also a member of Preferred Hotels & Resorts.

About Crescent Hotels & Resorts

Crescent Hotels & Resorts is an award winning, nationally recognized, top-3 operator of hotels and resorts. Crescent currently operates over 100 hotels, resorts & conference centers in the US and Canada. Crescent is one of the few elite management companies approved to operate upper- upscale and luxury hotels under the brand families of Marriott, Hilton, Hyatt and IHG. Crescent also operates a collection of legendary independent lifestyle hotels and resorts under the Latitudes Collection umbrella. Crescent’s clients include premiere REITs, private equity firms and major developers.  For more information, please visit http://www.crescenthotels.com/ & http://www.latitudesbycrescent.com/or connect with Crescent on LinkedIn.

About Preferred Hotels & Resorts Connect Collection

Aliz Hotel is a member of the Preferred Hotels & Resorts Connect Collection, an international portfolio of hotels that connect people to friends and family, business associates, and interesting neighborhoods. Inspired by local culture, the smart, well-appointed, eclectic, and welcoming hotels within this collection seamlessly combine value with comfort and convenience to relax one’s busy, on-the-road life.  All guests of Aliz Hotel are eligible to enroll in the I Prefer hotel rewards program, which extends points redeemable for cash-value Reward Certificates, elite status, and special benefits such as complimentary Internet to members upon every stay at more than 650 participating Preferred Hotels & Resorts locations worldwide.

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