News for the Hospitality Executive |
SCOTTSDALE,
DALLAS and LONDON (September
22, 2011) – Utell® Hotels & Resorts has
launched a new Groups & Events service aimed at securing multiple
reservations for member hotels. Offering a level of personalised
service that
requires less administration time and complexity, the Groups &
Events service
will help Utell members maximize revenue opportunities for group
bookings. Targeting a worldwide audience of corporate and leisure customers, Utell Groups & Events enables users to select the service they require by completing an online inquiry form outlining their request or by contacting Utell’s global call centres. The form will be available in English, German, Brazilian Portuguese, Spanish, French and Italian on www.utellagent.com, with dedicated language support available globally. Elaine Kennedy, vice president, global demand sales, Utell Hotels & Resorts said: “Whilst group bookings present a substantial revenue opportunity for Utell member hotels, it has historically been very difficult to make group bookings on the global distribution systems. By delivering a personalised, international service, we provide the essential human touch required to deal with complex group booking requests in multiple languages. This is another extension of Utell’s commitment to matching supply and demand with a diverse portfolio of thousands of properties worldwide, catering to both business and leisure audiences.” Utell is in a unique position with the contacts, structure and tools to drive high-value groups and events business to member hotels through established, preferred global relationships with major international corporations, TMCs and travel agencies. Its Groups & Events service is being offered with three variations, including (i) group accommodation only, (ii) meeting space and event assistance only, or (iii) a combination of both – group accommodation, detailed meeting requests and event support. Once the request form has been submitted, Utell’s international dedicated teams work to respond within 24 hours, providing tailored service to address complex requests efficiently and effectively. Utell has recently launched a worldwide marketing campaign supporting this initiative offering agents the chance to win a Blackberry Tablet if they provide the Groups & Events reservation teams with a brief between now and the end of October. Promotions will run on a monthly basis to Utell’s global travel agency database, and through demand sales activity via Utell’s extensive corporate relationships. This will be further supported by online and offline travel industry advertising campaigns. More information is available at www.utellagent.com. About Utell® Hotels & Resorts Utell Hotels & Resorts, part of Pegasus
Solutions Inc,
is the world’s most experienced hotel representation service providing
a specialized
range of powerful sales, marketing and distribution solutions for
hotels and
travel distributors. Utell is chosen by more than 6,000 independent
hotels and
small groups in more than 130 countries, and comprises an extensive and
diverse
international portfolio that includes luxury, boutique, value, business
and
resort properties for both business and leisure travelers. Utell offers
an
unrivaled combination of 80 years’ experience representing hotels by
delivering
first class business generating solutions. These include preferred
travel
agent and online partnership agreements, a range of worldwide marketing
programs, leading edge Internet booking engine solutions, comprehensive
business intelligence reporting capabilities and award-winning hotel
website
marketing. Utell’s products and services are used by thousands of
travel
agencies, travel providers and businesses worldwide, including major
global TMCs
(travel management companies), corporations, online distributors and
consortia
groups. Visit www.utell.com
for more information.
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Media Contacts: +44 (0)20 8490 4877 [email protected] Ariel Herr |