News for the Hospitality Executive |
SCOTTSDALE,
DALLAS
and LONDON (July 28, 2011) – The corporate hotel market saw
global
bookings increase +8.8% in June, according to data released today from Pegasus Solutions in The
Pegasus View. Reinforcing healthy gains
made overall in the first half of the year, the growth in business
travel
bookings could potentially climb to +15% through August, and possibly
higher
into the third quarter.
“The business travel market is basking in the validating glow of returning corporate travel budgets,” said Mike Kistner, chief executive officer of Pegasus Solutions. “Companies that previously slashed their travel budgets are again willing to now send their sales teams on the road, to trade shows, to meetings, or even to host their own meetings in the name of driving revenue.” With greater growth expected September through November, the corporate market, which represents bookings made through the global distribution systems (GDS), is also seeing average daily rate (ADR) rise at a healthy pace of more than +6% over 2010. Leisure travel bookings, those made through online channels, grew by +7.3% over prior year, nearing the +8.2% year-to-date pace. Global ADR grew nearly +5% for the second consecutive month as consumers show a healthier appetite for vacations. Forward-looking data for the channel indicates overall bookings will increase nearly +10% into September, perhaps easing in October, and picking up again for the year-end holidays. “Despite talked about economic hiccups, consumers have shifted their perception from travel as a ‘want’ to travel as a ‘need’,” added Kistner. “This positively impacts the leisure market as higher demand allows rates to continue the arduous march to pre-recession levels. Travelers getting away this summer – for work or pleasure – is good news for the industry and the economy.” The Pegasus View reporting on June 2011 bookings is available online and by free subscription at www.pegs.com. Data reported in The Pegasus View comes from billions of transactions processed monthly by Pegasus Solutions, the world’s single largest global processor of hotel transactions. It is the only industry report to reflect data drawn from both GDS and ADS transactions, representing the business and leisure markets respectively for approximately 90,000 hotels worldwide. About Pegasus Solutions Pegasus Solutions is the world’s
leading provider of
technology and services to hotels and travel distributors, supplying
the
award-winning RezView® NG central reservation system, electronic
distribution
services, advanced agency commission processing and payment services,
and hotel
marketing representation services. Founded in 1989, Pegasus created and
launched the hotel switch, and today its customers include
approximately 90,000
properties around the globe as well as a majority of the world’s travel
agencies.
Additionally, Pegasus’ powerful
representation arm incorporates Utell® Hotels & Resorts and
Utell Connect
services that have been chosen by nearly 6,000 member hotels in more
than 130
countries.Pegasus is the hotel industry’s most experienced third-party
marketing, sales and reservations specialist. Pegasus also powers the
niche
consumer Web site www.hotelbook.com™,
dedicated to promoting independent and boutique hotels throughout the
world.
Headquartered in Dallas, Pegasus has 21 offices in 12 countries,
including
regional hubs in London, Singapore and Scottsdale, Arizona. For more
information, please visit www.pegs.com
or www.utell.com.
|
Media Contacts: +44 (0)20 8490 4877 [email protected] Ariel Herr |