News for the Hospitality Executive |
“NORTHWIND is helping its clients benefit from the huge increase in smartphone usage by travelers,” said Warren Dehan, president of NORTHWIND-Maestro PMS. “We are delivering a complete mobile web presence to hotels that do not have their own mobile initiative.”
Gartner Research predicts mobile web access from smartphones will surpass traditional PCs by 2013. NORTHWIND’s new mobile offering enables operators to leverage this trend to capture more reservations from mobile users. Maestro’s new mobile web offering includes a property micro site with three to five pages of property descriptions and images, provides geolocating/GPS capability, and is optimized for mobile viewing to convert smartphone users. The new mobile web presence initiative complements Maestro’s ResWave online booking engine which is already mobile enabled. Dehan noted that marketing is more complicated for hotel operators today. Geolocating apps enable smartphone users to shop hotels by area, so NORTHWIND provides its mobile offering with links to Google maps for faster property location to attract more business. Additionally, Maestro’s Web 2.0 and social media functionality enables shoppers to join conversations on social media sites and even book rooms from a property’s Facebook site with ResWave. “As smartphones continue to enhance the on-the-go lifestyles of guests, it is essential that operators’ marketing efforts evolve to include mobile capability,” said Dehan. “With researchers predicting that U.S. mobile phone subscribers will reach 308.7 million by 2013, which translates to 96.7% of the population, mobile shopping is a trend hotels can utilize for greater revenue.” NORTHWIND provides mobile strategy training NORTHWIND-Maestro will provide its users with personalized training sessions on how to leverage the mobile shopping trend and create Web 2.0 strategies at its Maestro 2010 Users' Conference - Beyond PMS. The conference takes place September 20-23, 2010 at the Water's Edge Resort & Spa in Westbrook, Connecticut. At the IHMRS show in New York, visit NORTHWIND-Maestro at booth #3056 For a free demo of Maestro PMS, please call 1-888-667-8488 or email [email protected]. Exchange ideas and connect with NORTHWIND on: Maestro Property Management Solution Enhance guest service, improve efficiency, and maximize online and offline revenue with Maestro PMS, the industry's most robust and flexible resort software and boutique hotel software solution empowering leading full-service hotels, luxury resorts, multi-property groups, conference centers, condominiums, and timeshare properties. Solutions include Front Office (PMS), Accounts Receivable, Analytics and Business Intelligence, Sales and Catering, Multi-Property Management, Condo & Timeshare Owner Management with Web Functionality, Spa and Activities, Web Booking Engine, Real-Time Yield Management, Dynamic Packaging Golf, CRM, Guest Experience Measurement, CRO, GDS Two-Way XML Connectivity or Integration, Membership, Work Orders, Fine Dining and Retail POS, Online Table Reservations with Web Booking, Concierge, and Guest Experience Measurement. The Maestro PMS is database independent (ODBC Compliant) and may be deployed via Windows, UNIX, Linux, Terminal Services, hosted, and Web platforms. About NORTHWIND – Maestro PMS NORTHWIND is recognized in the hospitality industry for its standard-setting Diamond Plus Service and robust integrated Maestro resort hotel software technology. With over 30 years’ experience dedicated to developing technology solutions for the hospitality industry, NORTHWIND is a partner that understands you need a scalable, flexible PMS that works the way you do. Maestro applications are engineered for operators who need to manage their enterprise in a real-time environment for the utmost operational efficiency, productivity, control, and profitability. |
Contact:
NORTHWIND - Maestro PMS Ivana Johnston - Sales & Marketing 8300 Woodbine Avenue, 5th floor Markham, ON L3R 9Y7 Canada Phone: 905-940-1923 Toll Free: 1-888-667-8488 Email: [email protected] http://www.maestropms.com/ Media Contact Julie Keyser-Squires, APR Softscribe Inc. 180 River Springs Drive NW Atlanta, GA 30328 Phone: (404)256-5512 Email: [email protected] |