ATLANTA, GA (November 5, 2015) – The St. Regis Atlanta, an unparalleled in-town resort located in the elegant enclave of Buckhead, is pleased to announce the appointment of hospitality veteran, Andréa Heffner, to the position of Director of Sales and Marketing. In her new role, Heffner will oversee the property’s on-site sales and marketing team, including sales, catering, and public relations as all areas relate to delivering the exquisite guest experiences for which The St. Regis Atlanta is known.
“With almost 20 years of luxury hospitality experience, Ms. Heffner is ideal for leading the sales and marketing team at The St. Regis Atlanta,” said General Manager Senih Geray. “She has impressive credentials and unparalleled scope of expertise. We are confident that she will be instrumental in providing an elevated luxury hotel experience at The St. Regis Atlanta.”
“It is a pleasure and an honor to work with The St. Regis Atlanta,” said Heffner. “I am thrilled to join one of the most respected luxury brands in hospitality, and am committed to ensuring that each and every guest has an unforgettable and personalized experience at this prestigious resort.”
Heffner comes to The St. Regis Atlanta from Hotel Jerome, an Auberge Resort in Aspen, where she consistently exceeded revenue goals and led all aspects of marketing for the property. A Starwood veteran, Heffner also served as the Director of Sales and Marketing at The St. Regis Deer Valley, where her leadership earned her a nomination for Starwood North America, Sales Leader of the Year, and her team a nomination for Sales Team of the Year and Catering & Conference Services Team of the Year. During Heffner’s tenure at St. Regis Deer Valley, the hotel was listed as one of Travel & Leisure‘s “World’s Best Hotels,” and was recognized as a “Top Family Resort” in North America.
For seven years prior, Heffner assumed senior sales management positions at The Ritz-Carlton properties such as The Ritz-Carlton Lake Las Vegas and The Ritz-Carlton Half Moon Bay, as well as several of the brand’s establishments in the Caribbean and Mexico. Her career also includes sales and operations positions at properties in Colorado and the Caribbean.
