A Special Report By Shiji Group & AWS
What’s next in personalizing guest experiences?
Hoteliers are re-envisioning the entire welcoming experience and moving as many touchpoints with the guest into a digital environment. This presents an incredible opportunity to learn about the guest, collect data on their preferences and begin to offer them a better guest experience.
The role of data is essential: It requires monitoring an increasingly higher number of touchpoints throughout the guest journey. Modern, cloud-based software and storage allows hotel companies to harness data in privacy-compliant, secure, flexible, scalable and cost-effective ways.
This Report Covers
How focusing on Individual customers is helping hospitality’s biggest brands build loyalty.
Single guest profiles empower hotel groups to deliver higher and personal standards.
The technology needed to store and access guest profiles and preferences.