ASHEVILLE, N.C. – March 14, 2023 – Parks Hospitality Group announces the “topping off” of its new hotel in Asheville, North Carolina, signifying that the structural framework of the property is now complete. The 188-room hotel is slated to open in late Fall 2023.

The only all-suites property in the area, Embassy Suites by Hilton Asheville Downtown will offer a clean and modern design complemented with raw and rustic elements, emphasizing the natural beauty of the surrounding mountain peaks and the destination’s innate aesthetic. The property is conveniently located in the heart of the city and will feature sweeping views of North Carolina’s iconic Blue Ridge Mountains.

“We are excited to have reached this significant construction milestone for the Embassy Suites by Hilton Asheville Downtown,” said Chris Hardy, vice president of commercial strategy at Parks Hospitality Group. “We take great pride in being a part of the Asheville community, and we’re excited to bring this property and its robust list of amenities – which includes offerings from many local artisans, farmers, brewers and more – to locals and guests alike when the doors open later this year.”

Winter Construction is the contractor for the project. Upon completion, the new hotel will feature guest suites designed to provide the comforts of home, with separate bedroom and living areas and ample space for guests to enjoy. Additional in-room amenities will include two high-definition televisions, a wet bar, a microwave and a mini-fridge. Guests will also enjoy daily complimentary breakfast and the nightly Embassy Suites evening reception with complimentary snacks and beverages. The property also brings nearly 7,000 square feet of new event space to the downtown market, making it a premier destination for weddings, events and meetings.

The project will also welcome two restaurants to the destination’s thriving culinary scene: E’Terie, a full-service bar and casual dining concept will be located at the lobby level, and feature floor-to-ceiling windows; Soprana, located on the rooftop, will offer panoramic mountain views with a locally sourced menu of Italian cuisine, brick oven pizza and a robust selection of local craft beer.

Embassy Suites Asheville Downtown is part of Hilton Honors®, the award-winning guest loyalty program for Hilton’s 19 world-class brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else and free standard WiFi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room and access their room using Digital Key.

Read more about Embassy Suites by Hilton at stories.hilton.com.