August 31, 2015 – MIAMI, Fla. – All Inclusive Collection – the experiential brand offering an authentic all-inclusive experience with limitless service and style – is scheduled to unveil the brand new, 12,900 sq. ft. Sanctuary Convention Center to Hard Rock Hotel Vallarta in Fall 2015. The Sanctuary Convention Center will be the largest convention center ever built in Riviera Nayarit, tripling Hard Rock Hotel Vallarta’s current meeting and event space to nearly 20,0000 sq. ft.

Inspired by definitive record label and recording studio, Sanctuary Records Group, Hard Rock Hotel Vallarta honors the iconic artists formally and currently signed to the label by providing guests with inspiring experiences with the new Sanctuary Convention Center. Ideal for a wide range of events from private gatherings, concerts and sporting events to industry conferences, unforgettable weddings and distinguished meetings, the new state-of-the-art addition to the luxury resort will accommodate up to 1,500 guests and will break out to four flexible separate sections. In classic Hard Rock style, the Sanctuary Convention Center will be adorned with a special collection of memorabilia that plays tribute to the greats, including a Black Sabbath guitar, Guns N’ Roses Amp and Elton John beaded jacked, as well as a Jimi Hendrix mural.

“The new convention center will improve the already top-notch all-inclusive meeting experience offered at Hard Rock Hotel Vallarta,” said VP of Meeting & Incentive Sales, Kevin Edmunds. “More than 70 percent of the brand’s groups business is repeat customers and whether meeting for business or tying the knot, we look forward to serving more needs with the expansion of the resort. We provide the highest level of customization and flexibility to each guest and every group, allowing us to exceed guests expectations and add to their memories.”

The all-inclusive Hard Rock Hotels offer meeting planners a truly all-inclusive, five-star experience, including unlimited inside or outside banquets, cocktail receptions, parties and meeting set-ups, without cost overruns, surcharges or surprises. This all-inclusive cost structure provides a unique opportunity to create an entire experience at a flat rate that never skimps on first-class treatments. Flexible spaces, special themes, incentive rewards, and of course, the renowned rock star service, all play a part in contributing to the complete rock star meeting experience.

Recently awarded the Conde Nast Traveler’s Readers Choice Award, Hard Rock Hotel Vallarta boasts a gorgeous beachfront setting where tradition and modern design come together with its incredible views. This 348-room Riviera Nayarit resort offers the perfect mix of adventure, relaxation and rejuvenation for guests of all ages. Breathtaking facilities and amenities include six restaurants offering epic eats, five bars with top shelf drinks, two large outdoor swimming pools, two outdoor hydro tubs, Kids Club, beach volleyball court, half-court basketball, seven-hole pitch and putt golf, fitness center, the signature Rock Spa®, sauna and steam bath, beauty salon and nightly theme parties at the outdoor amphitheater. Guests can also enjoy golf at two nearby courses or explore the area by sea or by land with a city tour, channel tour, sunset cruise or other excursions.

For more information or to book an all-inclusive vacation experience at Hard Rock Hotel Vallarta, visit www.hrhvallarta.com, call 888-680-7625, or contact your preferred travel professional.