DEER VALLEY, Utah (November 8, 2023) – Auberge Resorts Collection is pleased to announce the appointment of Justin Robbins to general manager of Goldener Hirsch, Auberge Resorts Collection, the collection’s Austrian ski chalet-inspired mountain retreat in the year-round destination of Deer Valley, Utah. 

“Coming off the incredible award as the #1 Resort in the United States, I’m thrilled to be joining the Auberge Resorts Collection family and leading a talented team at Goldener Hirsch,” Robbins says. “I look forward to welcoming guests to our intimate, authentic mountain resort that transports guests to the most beautiful winter terrain in the country.”  

Robbins joins the resort team with an eminent list of luxury hospitality experience at an esteemed collection of properties across the country. Upon graduating from the University of Nevada, Las Vegas with a degree in hotel management, Robbins began his professional career as concierge manager at the Venetian and Palazzo Resort in Las Vegas and then on to guest services manager at Green Valley Ranch and Resort. Over the following decade, he worked with Accor Hotels and The Ranch at Rock Creek, where he was directly responsible for all operational components of the luxury Forbes Five Star, Relais & Châteaux Ranch. Most recently, Robbins served as Area General Manager at Columbia Hospitality’s Sage Lodge. The property achieved #6 Hotel in the United States via TripAdvisor under Robbins leadership.    

Robbins’ greatest strengths include strong leadership within complex resort operations in a luxury environment, and his key priorities within the hospitality space revolve around culture and guest experience. When not within the walls of the gorgeous resort, Robbins can be found enjoying the Deer Valley ski slopes or hiking the expansive trails system within the Park City community with his corgi, Banjo.