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EasyRMS secures the first YTC Hotels Group property in Singapore




Peninsula.Excelsior Hotel Singapore is the first YTC Hotels Group property to
successfully implement EzRMS™ revenue management solution



Singapore – 23rd November, 2011: Easy (Ez) Revenue Management Solutions Ltd (EasyRMS), the leading provider of SaaS Revenue & Yield Management solutions to hotel businesses worldwide continues its expansion in Singapore with the recent successful implementation of EzRMS™ at one of the flagship properties of YTC Hotels Ltd – Peninsula.Excelsior Hotel.

Peninsula.Excelsior Hotel had recently completed the renovation of all the 600 rooms and suites in the two towers at the cost of SGD25 million. This includes six Premier Club Floors, which come with personalized check-in and check-out, breakfast, coffee/tea throughout the day, evening cocktails from 6.00pm to 8.00pm at the two-level executive Sky Lounge located on the top floor of Peninsula Tower and free internet access in rooms.  Most rooms have spectacular views of the Marina Bay waterfront, the Singapore River, Boat Quay, Clarke Quay and the Fort Canning Hill.
 
Located in the heart of the city within easy reach to exciting landmarks in Singapore, the hotel is an excellent choice for business and holiday travellers.

Vinsen Kusuma
, the Group Revenue Manager for YTC Hotels Ltd. comments: “EzRMS™, being a web based revenue management solution, with its sophisticated mathematical algorithms, is an excellent tool to analyse current and historical data.  The system is extremely user friendly and makes extractions of customised reports a breeze.”
 
Vinsen has already started benefitting from EzRMS™ since its implementation at Peninsula.Excelsior Hotel. He shares his feedback: “EzRMS™ is a time saving tool, allowing an easy access to property data through accurate reporting and detailed forecasting by day of week, room type and market segment.” Vinsen adds: “I am convinced this detailed information will help the Revenue Management team and other departments have a better understanding of our business.”
 
Here is what Vinsen thinks about the future of Revenue Management processes and systems: “Revenue Management will be done more efficiently and quickly with the aid of automated Revenue Management Solutions like EzRMS™. Pre-printing or re-production of reports on a spread sheet will be a thing of the past, as information and data are accessible anytime and from anywhere in the world, Revenue Management decision making will be based on accurate information available on a daily basis,” Vinsen concludes.    
 
John Poon, Regional Director – EasyRMS, comments: “The management of YTC Hotels Ltd. have been consistently upgrading their hotel facilities, operations and work processes to galvanize their leading position in the highly competitive Singapore hotels market. After a very exhaustive evaluation process, EzRMS™ was selected as the revenue management system of choice based on its superior features and functions over other competitive systems. We truly value the management prudence and partnership of YTC Hotels Ltd.”  
 
About YTC Hotels Ltd.:
 
YTC Hotels Ltd owns and operates the 600-room Peninsula.Excelsior Hotel in Singapore and the 400-room Menara Peninsula Hotel in Jakarta, Indonesia. They believe every guest deserves homely comforts and impeccable service that comes with a smile.
 
Peninsula.Excelsior Hotel … A Superb Location and A Simple Luxury
Peninsula.Excelsior Hotel Singapore is located in the heart of the city where the North-South, East-West MRT lines meet.  Within 10 mins to Suntec City Convention and Exhibition Centre, The Esplanade, Marina Bay Sands casino, Raffles Place financial hub, Boat Quay, Clarke Quay, Resorts World Sentosa casino, Universal Studios theme park and the Orchard Road tourist shopping belt.
The two towers offer 600 guestrooms and suites with breath taking views and a simple luxury.
   
About EasyRMS:
Founded in July 1999, EasyRMS is a global leader and provider of SaaS revenue and yield management solutions. EasyRMS is dedicated to the introduction of new generation technology and procedures within the hospitality industry and aims to deliver these services to its clients. Backed by the confidence of many of today’s industry leaders, EasyRMS is committed to easing the current burden of strategic decision making and implementation of revenue and yield management techniques and procedures worldwide.

Media Contacts:

Easy (Ez) Revenue Management Solutions
Lucia Hrdá
Marketing Department
lhrda@EasyRMS.com
T: +44 (0) 20 7495 0773
www.EasyRMS.com
 
YTC
Corina Teo
Director of MarComm
corina.teo@ytc.com.sg
T: +65 (0) 6416 1318
www.ytchotels.com


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