News for the Hospitality Executive |
Orlando,
Florida, October 4, 2012 – Intelity, hospitality technology
powerhouse identified last
month by The New York Times as “the digital edge” for hotels, released
the highlights of a two-year study of guestroom iPad usage. This is the
first
such study conducted using data from actual hotel guest usage
“Our data reveals that travelers are becoming increasingly dependent on full service mobile enterprise platforms,” said David Adelson, Intelity CEO and president. “In-room tablets have quickly become the new mark of luxury service in hotels.” Average number of uses (also called transactions) per stay was 11. Of the 35 hotel guest services offered, the three most popular were:
Intelity’s ICE (Interactive
Customer Experience™) Touch on iPads is the first and only full hotel
service
enterprise platform in hotels. The award-winning technology was the
first to be
launched on iPads in hotel rooms in September 2010, just four months
after
iPads became available. Participating hotels in the two-year study were
all ICE
Touch equipped hotels.
Evidence of the effects of the mobile technology revolution has already become evident in the travel industry surveys as well. TripAdvisor said recently that three out of four travelers consider their iPad a carry-on essential. “It appears that guests are finding hotel services provided on mobile devices to be more convenient than waiting on the telephone or in a line,” Adelson observed. About Intelity Intelity, headquartered in Orlando, Florida, is the creator of the world’s first fully integrated enterprise platform including an interactive guest services interface, ICE (Interactive Customer Experience™), with a full, real-time back-end management tool that measures ROI and integrates with more than 25 hotel management systems. Since beginning operations in 2007, the hospitality solutions company has grown exponentially and become a pioneer in hospitality technology with the deployment of ICE across four continents serving almost 500 hotels worldwide, including all major brands and many significant independents. The New York Times called ICE “the digital edge” for hotels. The customizable interface allows guests to arrange services via an in-room touch screen tablet (ICE Touch); smartphone and tablet (ICE Mobile); TV (ICE TV); laptop (ICE Connect); or touch screen (ICE Lobby). The ICE platform has been recognized industry wide earning Intelity the industry's “Most Innovative Hospitality Technology” award in a vote by hoteliers and the Business Traveler Innovation Award for Best Travel Convenience & Efficiency Innovation. Become acquainted with ICE and learn what Intelity’s hotel partners are saying on the Intelity website www.intelitycorp.com. For more information, please call 1-888-RevPAR-1 (1-888-738-7271) or follow us on Twitter (@Intelity). |
Contacts: Phil Schwartz Chief Marketing Officer Intelity 407.965.2198 [email protected] |