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Intelity Broadens Reach in Asia Pacific Region with
McLaren International Partnership

The leading provider of hospitality technology solutions and
services will now distribute Intelity's award-winning ICE



Orlando, FL – November 30, 2011Intelity, creator of the world's first fully interactive guest interface, has announced a partnership with McLaren International Pty Ltd, to broaden distribution of its award-winning ICE (Interactive Customer Experience™) technology throughout the Asia Pacific region.  Intelity's ICE solution is an innovative virtual concierge platform executed through custom branded tablets, smartphones and touch screen applications that provides hotel guests with the ability to arrange 30 guest services instantly, bridging the gap in communication between hotel staff and guests.
 
Headquartered out of Singapore and Sydney, Australia, McLaren International provides a range of “best of breed” technology solutions and services to the hospitality and related industries for clients across the region.  McLaren will be responsible for local sales, support and implementation services, and will be backed by Intelity for technical support.
 
“McLaren's strong knowledge and relationships within the Asia Pacific region make them the ideal partner for Intelity,” said David Adelson, CEO, Intelity. “It is our hope that through this partnership we will strengthen our international presence and continue to expand globally by providing hoteliers with a guest service solution that helps them meet their business goals while ever increasing guest satisfaction.”
 
“One of the keys to McLaren's success is to provide our customers with 'best of breed' technology products and our partnership with Intelity further supports this commitment,” said Matthew White, McLaren International Managing Director. “From hoteliers to guests Intelity's ICE has received recognition as an innovative solution that provides value to the guest experience and hotel operations.  We look forward to introducing our customers to ICE and are confident that the response will be overwhelmingly positive.”
 
For additional information on Intelity please visit www.intelitycorp.com.
 
About Intelity
Intelity, headquartered in Orlando, Florida, is the creator of the world’s first fully integrated guest services platform, ICE (Interactive Customer Experience™), offering guests more than 30 hotel services. With integration into all hotel PMS and POS systems, ICE raises hotel operational efficiency, reduces costs, builds revenues and increases guest satisfaction. Since beginning operations in 2007 the guest self-service solution has grown exponentially as a pioneer in hospitality technology. To date ICE technology can be found on four continents serving almost 500 hotels worldwide including most major brands and many significant independents providing guest services via an in-room touch screen (ICE Touch); smartphone (ICE Mobile); TV (ICE TV); laptop (ICE Connect); or touch screen (ICE Lobby). The ICE platform has been recognized industry-wide receiving awards in 2011 for Best Innovation in Hospitality Technology from The Wall Street Journal, The Global Business Travel Association (GBTA) and Hospitality Technology Next Generation (HTNG).  Become acquainted with ICE and learn what Intelity’s hotel partners are saying on the Intelity website www.intelitycorp.com. For more information please call 1-888-RevPAR-1 (1-888-738-7271) or follow us on Twitter (www.twitter.com/Intelity).

About McLaren International
McLaren International, founded in 2004 and with offices in Sydney, Australia and Singapore delivers a range of 'best of breed' technology solutions and services to a diverse range of industries including Hospitality, Exhibition and Conventions Centres, Aged Care, Mining and Enterprise.  The team of Account Managers and technology professionals at McLaren International possesses extensive experience across these industries and has selected a range of exceptional applications to supply and support to the Asia Pacific Region.  They have established long-term relationships with a customer base that spans the world’s leading hotel companies. These include Accor Hospitality, Hilton Hotels and Resorts, Starwood Hotels and Resorts, Langham Hotels, the InterContinental Hotel Group, Hyatt Hotels and Resorts and Marriott International, just to name a few.  In addition, the company holds long-standing relationships with a number of service integrators, telcos, ISPs and technology vendors including Cisco, Alcatel-Lucent and NEC. For more information about McLaren International contact marketing@mclarenint.com or visit the website www.mclarenint.com.
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Contacts:

For Intelity:
Janelle Thadhani/Shannon O’Malley
Cheryl Andrews Marketing Communications
Tel:  (305) 444-4033
janelle@cam-pr.com
shannon@cam-pr.com

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Intelity ICE Touch on iPad Awarded “Most Innovative” Hospitality Technology for 2010; Hoteliers Vote ICE Touch on iPad the Best in Guest Services Technology / March 2011

Morgans Hotel Group Expands In-room iPad Program featuring Intelity ICE Technology; Mondrian Soho New York Debuts with Virtual Access to Guest Services / March 2011

World’s Largest JW Marriott Opens with Intelity’s ICE Software Available in Every Room; JW Marriott Indianapolis Downtown guests can interactively order hotel amenities with ease / February 2011

Intelity ICE Technology Enhances Guest Experience at New York’s Plaza Hotel; The Iconic New York Hotel Launches Virtual Concierge Featuring iPads with Intelity Technology / February 2011

Hotels Generate Higher Revenues and Lower Costs With Intelity’s ICE TV / April 2010

Intelity Announces Vice President of Hospitality Sales / April 2010

Intelity’s ICE Offers Real-Time Solutions to Generation Y Travelers / April 2010

Intelity’s ICE Wins at Hotel Technology Next Generation Event / March 2010

Intelity To be First in Hospitality iPad Revolution With ICE Canvas / January 2010

Intelity Creates Affordable ICE Mobile iPhone Application For Hotels / January 2010

Intelity’s ICE is Welcomed into Boutique Hotels Throughout the U.S. / July 2009
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