Nashville Hits 31.5 Percent Meeting and Event Growth in October, According to Knowland
Knowland | November 8, 2023
Knowland’s Market Segmentation Analysis Feature Now Available for Property-Level Hotel Sales Teams
KNOWLAND | October 25, 2023
Sales & Marketing
Deck the Halls and Spread the Cheer: Hoteliers, Your Christmas Tree Could Win $1,500 for Charity
Lodging Interactive | November 27, 2023
The holiday season is a time for giving, and this year, the Lodging Interactive and CoMMingle team is making it even more rewarding for hoteliers. They're hosting their 2nd Annual Hotel Christmas Tree Contest, where your hotel can win $1,500 for local charities! The holiday season is a time for giving, and this year, the Lodging Interactive and CoMMingle team is making it even more rewarding for hoteliers. They're hosting their 2nd Annual Hotel Christmas Tree Contest, where your hotel can win $1,500 for local charities! Show Us Your Festive Flair Follow the steps below and unveil your hotel's Christmas tree – the more creative, the bette...
Sojern Reveals First of Its Kind ‘State of Destination Marketing 2024 Report’
Sojern | November 20, 2023
SAN FRANCISCO – 20 November, 2023 – Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the “State of Destination Marketing” report for destination marketing organizations (DMOs). This first-of-its-kind report, produced through a partnership between Sojern and Digital Tourism Think Tank (DTTT), and supported by Brand USA, Destination Canada and the European Travel Commission, sheds light on the latest industry trends and challenges. Based on insights from nearly 300 DMOs, government departments and affiliated tourism entities worldwide, it explores effective marketing strategies for...
2024 Hotel Group, Events, and Meetings Trends & Stats That Every Hotelier Should Know
Mike Pavicich | November 15, 2023
By Mike Pavicich | Director, Global Sales | SalesAndCatering.com As the calendar pages turn, we bid farewell to 2023, a year that saw our steady stride back to normalcy within the hospitality sector. But as we look to 2024, we're not just walking; we're poised to leap into an era marked by the potential for unparalleled growth. The once turbulent waters of the hospitality industry have calmed, and now it's time for hotel brands to chart a course for uncharted territories of opportunity. The spotlight shines on the group sales and meetings sector, which is anticipated to accelerate in the coming year. In the world of hospitality, group...
How To Get Your Digital Guest Directory Fit for the Festive Season
Zhandra Gomez | November 8, 2023
By Zhandra Gomez A hotel’s guest directory is often regarded by guests as a valuable reference tool. Containing all the information they might need during the course of their stay – from hotel facilities and local attractions, through to F&B menus, local transport links, special promotions and links to booking systems, to name just a few. For hoteliers however, it is a valuable avenue towards those all-important, revenue driving, upsell opportunities. Upsell opportunities which can be maximised by showcasing the extent of the services and amenities available whilst at the same time enhancing the guest experience. Increasingly ho...
Nashville Hits 31.5 Percent Meeting and Event Growth in October, According to Knowland
Knowland | November 8, 2023
October event volume increased 12.8 percent compared with last year ARLINGTON, Va. — Nov. 8, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reports Nashville experienced strong growth for meetings and events since last year at 31.5 percent. Las Vegas came in second with 20.3 percent year-over-year growth. Overall, U.S. industry growth of meetings and events increased by 12.8 percent. This data is sourced from Knowland’s sales intelligence platform designed to help hoteliers build and protect a hotel’s revenue base. Nashville was the hot spot for conventio...
Doug Kennedy Announces Next Topic in His Webcast Training Series: Reservations and Group/Event Sales – Use Storytelling Selling
Doug Kennedy | November 6, 2023
Complimentary Registration Sponsored By Travel Outlook, Better Talent, and Track Hospitality Software Kennedy Training Network Inc. (KTN) announced today the topic for Doug Kennedy’s next training webcast: Use Storytelling Selling – Narrate The Pictures They Already Viewed Online scheduled for Monday, November 13, from Noon – 12:40pm EDT. REGISTER HERE “Years ago, all that guests had to research options were a few pictures displayed on a fuzzy, low-resolution monitor. Now, prior to calling or emailing about booking an event or important stay, those who inquire have already seen extensive photo galleries and probably a...
Onyx CenterSource Announces GroupPay Product Integration and Partnership With Cvent, To Launch in Late 2023
Onyx CenterSource | November 2, 2023
DALLAS (Nov. 2, 2023) — Onyx CenterSource, a leading global provider of B2B payments and business intelligence to the hospitality industry, has announced a new integration between its GroupPay payment platform and Cvent, an industry-leading meetings, events and hospitality technology provider. In addition, Onyx announced a Cvent partnership, which will create added value for mutual customers by delivering automation, visibility and standardization of meeting and event commission management through GroupPay. "This integration with GroupPay will provide Cvent customers with a seamless, single pathway, from a request for proposal to receivi...
Quick Wins to Increase Holiday Bookings on Your Hotel Website
Luke Markesky | November 1, 2023
By Luke Markesky While holiday sales have surged in popularity over the past decade, most hotels still need to set up separate campaigns for selling rooms, event tickets, and other ancillary spend throughout the holiday season. Of course, from discounted rates to special inclusions, there are many ways that hoteliers can tempt potential guests and encourage them to book a stay. That said, there are extra steps hoteliers can take to maximize holiday bookings and make sure their marketing efforts hit the right notes. Keep reading to learn about our most effective quick wins to make the most of your holiday campaigns. 1. Generate buzz Th...
Knowland’s Market Segmentation Analysis Feature Now Available for Property-Level Hotel Sales Teams
KNOWLAND | October 25, 2023
Add-on feature helps sales teams better understand specific market segment performance, plan account strategies, and gain insight into competitive activities ARLINGTON, Va. — Oct. 25, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, announced an add-on feature explicitly designed to help on-property sales teams better understand and target the right group segments booking in their market. Sales teams are often challenged to understand what groups have met in their competitive set. Knowland’s Market Segmentation feature delivers detailed insight into group busi...
Understanding Google’s Guidelines Regarding Spammy and Misleading Practices
Lodging Interactive | October 23, 2023
Google Announces Completion of October 2023 Spam Update Google confirmed the completion of its Spam Update rollout on October 20, following the initial announcement made on October 4. On October 20, Google successfully concluded the rollout of its October 2023 Spam Update, aimed at combating thin and deceptive content on the web. The October 2023 Spam Update specifically targets thin, duplicated, misleading, or overly promotional content. It's a call to action for publishers to revisit their websites and ensure they align with Google's updated spam prevention measures to continue ranking well in search results. Google Announces Comple...
Hospitality Group and Business Performance Index by Knowland and Amadeus Shows Tampa, Las Vegas, and San Diego Leading U.S. Group Revenue Recovery in ...
Knowland | October 18, 2023
Group business maintains its upward trajectory, with the Q3 Group Performance Index now at 103 percent, demonstrating a sustained recovery compared to the same period in 2019 ARLINGTON, Va. — Oct. 18, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, and Amadeus, a global leader in hospitality technology, today present the metrics from the companies’ Hospitality Group and Business Performance Index. The third quarter of this year shows the top 25 U.S. markets have recovered 99.1 percent for group business compared to the same time in 2019. Group bookings are calcu...
Cendyn Takes Home Two Top Awards at the World Travel Tech Awards 2023
Cendyn | October 16, 2023
Cendyn named the World’s Best Data Driven Marketing Agency & World’s Best Hotel CRM Solutions Provider for 2023 16 October 2023 – London, United Kingdom – Cendyn, continuing its position as a catalyst for digital transformation in the hospitality industry, has been awarded two top prizes at the 3rd Annual World Travel Tech Awards 2023: World’s Best Data Driven Marketing Agency and World’s Best Hotel CRM Solutions Provider. The awards were officially presented at the World Travel Tech Awards Gala Ceremony 2023, which took place on October 15, 2023 at Atlantis The Royal, Dubai. “We are honored to be recognized again by the ...
Lodging Interactive Launches Affordable Data-Driven Hotel Websites: Empowering Every Hotelier
Lodging Interactive | October 16, 2023
A new, modern, and fully responsive hotel website starts at just $2,500 for website development and a monthly fee of just $399. PARSIPPANY, NJ - Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, is excited to announce the launch of its affordable subscription-based website design and marketing services platform. “Today, hotel websites continue to be dynamic and have become interactive platforms shaping guests' first impressions and driving bookings,” said DJ Vallauri, Founder & CEO of Lodging Interactive. �...
GCommerce Welcomes 8th Forbes 5-Star Property to Its Portfolio
GCommerce | October 11, 2023
Park City, UT, October 11th, 2023 - GCommerce Solutions, a leading hospitality marketing agency, has added its 8th Forbes 5-star property to its portfolio. GCommerce specializes in luxury hotels and resorts. With a focus on driving direct bookings and revenue growth, GCommerce offers customized digital marketing solutions that elevate a property’s story to the right audience, nurture that audience to capture the booking, and cultivate the long-term relationship between the guest and the property. The company’s newest Forbes 5-star client is located on a luxurious private island in French Polynesia. The property is a world-renow...
Crowne Plaza Dubai Marina Selects Knowland to Strategically Reallocate Market Share
Knowland | October 11, 2023
Luxury hotel relies on Knowland’s unique data-driven insights and analytics to qualify opportunities and optimize sales team productivity ARLINGTON, Va. — Oct. 11, 2023 — Today Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, announced the Crowne Plaza Dubai Marina Hotel selected the Knowland platform to gain access to insights into untapped industries and potential accounts, expand opportunities within the luxury hotel sector and empower sales teams to reallocate market share strategically. Located in the cosmopolitan Dubai Marina area, the IHG property provides 273 ro...
Hoteliers ‘Get Hoppy’ Over Reopening of Gregg Hopkins & Associates Consultancy
Gregg Hopkins & Associates | October 10, 2023
Forty-year hospitality industry veteran gets back to doing what he loves most, assisting hoteliers with technology consulting and providing hospitality technology business advisory services [New Smyrna Beach, Fla. — October 10, 2023] — Gregg Hopkins is once again bringing insight, experience and passion to the hospitality advisory services business. Recently the 40-year hospitality industry veteran re-opened his travel and hospitality-focused consultancy, Gregg Hopkins & Associates (GH&A), to serve as a trusted technology advisor for hotels, resorts, restaurants and clubs, and a hands-on mentor for hospitality technology compan...
Doug Kennedy Announces Next Topic in His Webcast Training Series: Proactive Prospecting: Meet Your Hotel’s 2024 Sales Goals by Transitioning to ...
Doug Kennedy | October 5, 2023
Complimentary Registration Sponsored By Travel Outlook, Better Talent, and Track Hospitality Software Kennedy Training Network Inc. (KTN) announced today the topic for Doug Kennedy’s next training webcast: Proactive Prospecting: Meet Your Hotel’s 2024 Sales Goals By Transitioning to “Sales Hunting” scheduled for Friday, October 20 from Noon – 12:40pm EDT. REGISTER HERE Is netting “fair share” going to be enough to meet your hotel’s 2024 sales goal? Given an uncertain economic climate, is your sales team being challenged to do more prospecting? KTN’s next webcast covers realistic, actionable, daily sales habits that help...
Nashville and Los Angeles Lead in Year-Over-Year Percent Growth for September
KNOWLAND | October 5, 2023
September event volume increased 21.7 percent compared with last year ARLINGTON, Va. — Oct. 5, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reports Nashville has seen the highest percent growth at 30.7 percent, with Los Angeles coming in at 22.3 percent over 2022. For the top five performing markets, National Associations took the lead, with Healthcare, Education, and Weddings leading as top industry growth drivers. This data is sourced from Knowland’s sales intelligence platform designed to help hoteliers build and protect a hotel’s revenue base. Nashvill...
Survey Reveals Consumers Are Splurging on Travel and Experiences Again After Years of Saving
5WPR | October 3, 2023
NEW YORK, Oct. 3, 2023 -- 5WPR, one of the largest independently-owned PR Firms in the U.S., reveals that 51% of American consumers tend to splurge and buy the best they can afford when thinking about making travel and experience purchases, compared to 38% of consumers who listed the category as a splurge in the agency's 2022 survey. "Since Q4 2022, consumers have reported a 13% increase in their interest to splurge rather than save on travel and experiences, indicating their appetite for travel has increased over the course of 2023, and going into 2024," said 5WPR Co-CEO, Dara A. Busch. "With travel heavily influenced by external facto...
How Travelers Find Destinations for Their Trips
Expedia Group Media Solutions | September 28, 2023
In today’s digital-first era, there’s a myriad of influential resources that inspire travelers to seek out certain destinations. From viral content on social media and posts from friends and family to destination sites and travel blogs, where people decide to travel can be a click away. Given that travelers are inundated with these outside influences and factors, how do people decide where to go? Insights from Expedia Group and Luth Research’s study, The Path to Purchase: Uncovering How Travelers Plan and Book, explores the complex online path behind the travel customer journey and provides actionable insights to help destination m...
6 Marketing Tactics To Boost Revenue at Your Hotel Restaurant
Alison Wilson | September 28, 2023
By Alison Wilson As a hotel general manager and restaurant owner, driving revenue growth for your establishment is an important priority. To achieve this goal, implementing effective marketing initiatives is crucial and in this article we’ll share, we present five tactical marketing strategies that can help elevate your hotel restaurant’s revenue and set it apart from the competition. 1. Establish an Irresistible Online Presence Ensure your website showcases the unique qualities of your hotel restaurant, from its ambiance to its delicious menu offerings. Include high-quality photography to entice potential diners. Boleo in...
Levering Cinematic Success With Fairmont The Queen Elizabeth’s Barbie Adventure
Adam and Larry Mogelonosky | September 27, 2023
By Adam and Larry Mogelonsky Fairmont’s ambitious Beyond Limits campaign embodies the essence of this luxury brand’s recognition that accommodations are infinitely more than comfortable beds. The brand-wide campaign epitomizes one of the tenets of the Mille Club, a program we (Hotel Mogel) run designed to inspire any hotelier with lessons from the five-star, thousand-dollar-plus-ADR hotspots around the globe. In short, this timeless tenet is guests want unique experiences. Right in the heart of Montreal, Canada, Fairmont The Queen Elizabeth is already regarded within the brand and within our home country as among the leading hotels ...
Knowland Account Alerts Feature Uses Push Intelligence to Provide Hotels With a Competitive Advantage in Account-Based Sales
KNOWLAND | September 27, 2023
Enhanced functionality delivers at-a-glance actionable data directly to sales team inboxes ARLINGTON, Va. — Sept. 27, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, announced Account Alerts, an enhancement to its core platform. The delivery of automated email alerts once a day helps sales teams save time, stay informed, and react early to revenue opportunities. Consolidated email notifications will be pushed to the user anytime recent account activity matches the individual filters set by the user. Today’s analytics platforms focus heavily on pull intellige...
Cendyn Elevates Their Hotel Digital Marketing Offering With Seamless Integration of Google Performance Max for Travel Goals
Cendyn | September 25, 2023
Paris, France – September 25, 2023 – Cendyn, a catalyst for digital transformation in the hospitality industry, is excited to announce the game-changing integration of its digital ads management platform with Google Performance Max for Travel Goals. This integration marks a pivotal moment for its customers, promising to reshape how they connect with their audiences and drive conversions across their digital channels. As a longstanding Google Premier Partner, Cendyn has established itself as the first to offer this innovative integration for the industry. By empowering hoteliers to easily enhance their visibility across all Google adv...
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