expedia
Hotelier’s Quick Guide to Expedia’s Search & Sort Factors Update
Sarah-Anne Tissot | July 26, 2022
By Sarah-Anne Tissot Competing for guests in our tech-centric world typically includes having a strong and engaging presence on OTA websites. Researching hotels on OTA review sites are often the first step in a traveler’s guest journey, which in turn makes those listings an important aspect of most hotels’ marketing strategy and why the latest change to the Expedia Marketplace is something important for all hoteliers to understand. Starting this August, Expedia Group is releasing new Search and Sort Factors in their marketplace that will affect how hotels appear in Expedia’s search results. These new factors will look at both th...
The 5 Key Trends for Travelers in Europe, the Middle East, and Africa
Myriam Younes | May 13, 2022
By Myriam Younes Our most recent Travel Trend Report explains how travel is returning in a big way. We recently shared our key Q1 takeaways for the North American market. In this post, we look at the data for travelers based in Europe, the Middle East, and Africa (EMEA). 1. As restrictions eased, traveler searches surged Just as we observed when looking at global trends for Q1, we saw a big appetite for travel by EMEA travelers at the start of the year. The lift in search volume globally was partially led by travel shoppers in EMEA region, which saw searches up 25% quarter-over-quarter, which was second only to North Amer...
The 4 Key Trends for Asia Pacific Travelers in Q4
Celine Wickerhoff | March 1, 2022
By Celine Wickerhoff The latest Travel Recovery Trend Report from Expedia Group Media Solutions highlights how the industry and travelers showed their resilience when faced with continued unpredictable pandemic circumstances in Q4 2021. Some of the brightest news for the quarter came from the Asia Pacific (APAC) region, and here we look in more detail at the key habits and outlook of travelers in this market. 1. Travelers Became More Interested in Traveling Again Whereas it appears that the arrival of the Omicron variant had the effect of slightly dampening interest among North America (NORAM) travelers and those in Europe, the...
Expedia Study Warns the “Workcation” Isn’t a Cure for Vacation Deprivation
Expedia | February 22, 2022
SEATTLE, WA - February 22, 2022 - Today, Expedia released its annual Vacation Deprivation study, finding that Americans took six fewer vacation days (less than 12 days) than the global average in 2021, leaving the majority feeling vacation deprived (59%) and more burned out than ever (72%). Surveying more than 14,500 working adults across 16 countries, the 2022 report also sheds light on the uncomfortable reality that pandemic-era flexible work arrangements can make it more difficult to unplug (54%), blurring the boundaries between time on and off the clock. While many Americans made the best of this new-found flexibility by taking a "wo...
Americans Plan to Take an Additional Week of Vacation This Year, Expedia Reports
Expedia.com | February 4, 2021
SEATTLE, WA -- Feb. 4, 2021 -- Following a year where for many, every aspect of life – from work, school, daycare, and even vacation – was spent under one roof, in 2021 people worldwide are more determined than ever to use up all the vacation days they've earned. According to the annual Vacation Deprivation study from Expedia®, in 2021 Americans plan to take an extra week (five days) of vacation. With this new "no days left behind" mindset, Vacation Deprivation is well on its way to becoming a thing of the past. Expedia first launched the annual study more than two decades ago to illustrate the benefits of vacation and encourage work...
Looking Forward: Expedia.com Reveals the Top Travel Trends and Tips for U.S. Travelers in 2021
Expedia.com | November 16, 2020
SEATTLE, Nov. 16, 2020 - What do Lima, Osaka and Lisbon have in common? These were all trending destinations for U.S. travelers in 2019. Fast-forward to 2020's trending list: Lincoln, New Hampshire. Lake Havasu, Arizona. The Hamptons, New York. Whether it was by necessity or design, it's clear Americans spent 2020 exploring small towns, scenic drives, nearby lakes and beaches, or in some cases, their own backyards. Today, Expedia.com® released its 2021 Travel Trends Report, analyzing traveler data to uncover the biggest takeaways from an unprecedented year, and what travelers can expect in the year ahead. In addition to tapping int...
Study Reveals Increasing Importance of OTA Travelers in Economic Recovery
Expedia Group | October 14, 2020
SEATTLE - A new Expedia Group study, in partnership with global research firm BVA BDRC, examines the contributions of online travel agencies (OTAs) to the US travel and tourism sector, the spending patterns of OTA travelers, and the role of OTAs in the hotel booking journey. The research points to the increasing importance of OTA travelers to propel economic recovery for the US travel industry. Key findings Traveler Preferences Traveler Behaviors Travelers are 57% more likely to book their travel through an OTA now than before COVID-19 Domestic OTA travelers spend 16% more per trip and 5% more on-property tha...
Expedia Survey Reveals Americans Reached Their ‘Tripping Point’ Less Than 30 Days Into Lockdown
Expedia | October 9, 2020
SEATTLE, Oct. 8, 2020 -- Today, Expedia® reveals the latest phenomenon in pandemic travel behavior – the 'tripping point.' The tripping point is defined as the intense need for a break from the routine and the moment at which day-to-day responsibilities become too much and result in the desperate need for a change of scenery. For many adults, it would be an understatement to say the past six months or so have been a balancing act. Juggling new realities of work, school, household chores and errands can become monotonous, especially with little opportunity for a much-needed break. Through a survey of 1,000 adults aged 18-451, Expedia exa...
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