education
Hospitality Students Creatively Solving Problems With Lego Learning Initiative
Penn State School of Hospitality Management | April 17, 2024
UNIVERSITY PARK, Pa. — From constructing towers to landscapes, Penn State students are building physical representations of business strategies and practicing creative problem-solving as part of the “Lego Learning Initiative for Hospitality Management Education.” Michael Tews, associate professor in the Penn State School of Hospitality Management, leads this learning initiative. He received a 2023-24 Teaching Transformation and Innovation Grant from the Schreyer Institute for Teaching Excellence to experiment, test or implement a teaching innovation that addresses an important instructional concern. "This approach is hands-on, vi...
Investing in Wellness Tourism: A Good Strategic Move for Hotels
Angelina Chang | April 12, 2024
By Angelina Chang In recent years, the hospitality industry has witnessed a significant shift towards prioritizing wellness tourism. This movement reflects a global trend towards slower living and self-care, highlighting the importance of holistic health for individuals of all ages and backgrounds. Wellness is defined by the “Global Wellness Institute” (GWI) as “the active pursuit of activities, choices, and lifestyles that leads to a state of holistic health.” As hotels navigate this evolving landscape, investing in wellness tourism emerges not only as a lucrative business strategy but also as a commitment to community well-being ...
AHLA Foundation Expands Program to Support HBCU Students Pursuing Hospitality Careers
The AHLA Foundation | March 20, 2024
The travel scholarship program, supported by a grant from the Nareit Foundation, will increase student exposure to commercial real estate career pathways WASHINGTON (March 20, 2024) – AHLA Foundation, the charitable arm of the American Hotel and Lodging Association (AHLA), today announced plans to expand its travel scholarship program in partnership with historically Black colleges and universities (HBCUs). The opportunity to grow the program, and formally connect HBCU students to the real estate investment trust (REIT) industry, was made possible by a 2023 grant from the Nareit Foundation’s Dividends Through Diversity, Equity & In...
Complimentary Registration Now Open For Doug Kennedy’s Next Training Webcast: Contemporary Approaches for Upselling at Check-In
Doug Kennedy | January 8, 2024
Sponsored By Travel Outlook, Better Talent, and Track Hospitality Software Register your team and participate live, or view the recording, of Doug Kennedy’s next 40-minute training webcast scheduled for Monday, January 22, from Noon – 12:40pm EDT. REGISTER HERE “Lately, too many hotels seem to be relying on pre-arrival drip campaigns to upsell guests to higher-priced accommodations. The problem is that guests’ inboxes are flooded with similar offers from airlines, rental cars, and other hotels on their itinerary, so most just ignore them,” said Kennedy, “And that’s assuming they don’t get marked as spam.” Kennedy bel...
Why Digital Leadership Is a Non-Negotiable for Future Success
EHL Insights | August 1, 2023
In today's fast-paced and constantly changing digital world, businesses and organizations face a pressing challenge: how to effectively grow digital leadership. Gone are the days when a good mastery of Powerpoint, Excel sheets, online meetings, and email was enough to succeed in a management role. In today’s workplace, digital leadership requires far more than digital literacy, it means being fluent and flexible in the digital sphere and having a fine-tuned set of technical and soft skills. As leadership roles continue to evolve rapidly, with digital technologies playing a crucial role, it’s important for managers and leaders to unders...
The Best Languages to Learn for Business and the Hospitality Industry
Beata Lobertréau | April 25, 2023
By Beata Lobertréau Improving your employability with in-demand languages The hospitality industry, a sector with a wide range of business facets driven by serving an international clientele, needs employees who are multilingual and conscious of multiculturalism. Possessing more than one language skill makes you more marketable. Being more culturally appropriate and responsive is a great advantage when dealing with international clients. In the job market, multilingual hospitality workers are in demand; multilingual candidates may be offered job opportunities that are not open to others. Besides the top language, which is still...
HSMAI Foundation Announces Winners of the Global Collegiate Marketing Case Competition
The HSMAI Foundation | April 3, 2023
FOR IMMEDIATE RELEASE: McLean, VA (April 3, 2023) – Following the first ever Hospitality Sales & Marketing Association International (HSMAI) Foundation Global Collegiate Marketing Case Competition between elite undergraduate and graduate universities, the Foundation announces the winners, Republic Polytechnic (undergraduate) and Purdue University (graduate). Following three years of pandemic-related travel disruptions, the competition’s “Recovery and Revival” theme focused on encouraging new perspectives on the issues, trends and opportunities that are relevant to the resurgence and development of the global hospitality industr...
In Memoriam: A Tribute to Howard Feiertag, HTM Industry Giant, Educator and Mentor
March 8, 2023
Dear Feiertag Hospitality and Tourism Management students, alumni and friends, With heavy hearts we are sharing with you the sad news: Howard Feiertag, namesake of our program, HTM industry giant, long-serving faculty member, and a kind, generous, charming human being, passed away on March 3, 2023 at the age of 94. Howard amassed over thirty years of experience in virtually every area of the industry including hotel operations, food and beverage, sales and marketing, and meetings and convention management. He led hundreds of extremely popular professional development sessions at major hospitality and tourism conferences. In 1989, it was...
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