booking channel
Analyzing Today’s Hotel Revenue Trends: A Snapshot of the Industry
Nasir Zahir | April 9, 2024
By Nasir Zahir In the ever-evolving landscape of hotel business, understanding the latest revenue trends is crucial for hoteliers aiming to optimize their operations and drive profitability. As of today, the hotel industry continues to navigate a complex web of challenges and opportunities, with revenue figures reflecting the dynamic nature of the market. Despite persistent uncertainties stemming from global events and economic fluctuations, many hotels are witnessing a gradual recovery in revenue compared to previous years. The easing of travel restrictions in various regions, coupled with increasing consumer confidence, has contribute...
The Future of Hotel Distribution Channels: Seizing Opportunity in Channel Disruption
Jochen de Peuter-Rutten | April 4, 2024
By Jochen de Peuter-Rutten, Youri Sawerschel The hotel distribution channel landscape is undergoing a seismic shift. Online travel agencies (OTAs) that once leveled the playing field for independent properties now dominate, their economic muscle squeezing hotel margins. Metasearch engines commoditize the search experience, making standalone properties indistinguishable. Meanwhile, the growth in alternative lodging threatens hotels' grip on the accommodations sector. Yet within this disruption lies opportunity for savvy hoteliers. Emergent technologies now enable hotels to tailor the guest experience as never before. Strategic partnershi...
10 Booking Trends & Stats That Every Hotelier Should Know to Drive Guest Experience and Revenue in 2024 and Beyond
Andrew Rubinacci | April 3, 2024
By Andrew Rubinacci Many of us grew up on the precipice of a new digital era, an inflection point after which innovations seemed to multiply to uncover possibilities that our younger selves might have dismissed as fit for a more distant future—if we imagined them at all. In 2024, innovation seems to be waiting around every corner, and no industry is exempt from its influence and subsequent transformation. The hospitality industry is now in an undeniably important state of flux: a widespread upheaval of legacy processes and platforms to make room for big tech and big ideas. Although hotel service will always have traditional roots and ...
Direct Booking Growth Tips for the Back Half of 2024
Adam and Larry Mogelonsky | March 27, 2024
By Adam Mogelonsky, Larry Mogelonsky As we’re moving into Q2 2024, the peak summer leisure months will soon be upon us, which often has a tendency to impede new tech deployments. One consummate drive is the great push for a channel shift towards your own website and away from third parties, foremost among them being the OTAs. While we need drivel on about the benefits, we’re all familiar with the boost to net revenues from reduced customer acquisition costs (CAC) as well as the heightened loyalty, ability to segment or remarket and the general trend that the average direct-booking guest spends more onsite. Now, however, with the ris...
5 Reasons to Reevaluate Your Metasearch Marketing
GCommerce | February 14, 2024
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Paramount Hospitality Management Partners With Travel Outlook, The Premier Hotel Call Center to Boost Conversions
Travel Outlook The Premier Hotel Call Center™ | February 1, 2024
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Cendyn Named #1 CRS Provider in the 2024 HotelTechAwards for 7th Consecutive Year
CENDYN | January 9, 2024
Cendyn’s CRS once again ranks #1 in the Central Reservations Systems category on Hotel Tech Report and won the title 'Best Hotel Reservations Systems of 2024’ Tuesday, January 9th, 2024: Cendyn, a catalyst for digital transformation in the hospitality industry, has secured the top award for “Best Hotel Reservations System” (CRS) at the 2024 Hotel Tech Awards. The win marks Cendyn’s seventh consecutive victory in this important category where the honor has been awarded every year since 2018. Each year 2.5 million hotel industry professionals use HotelTechReport.com to make informed technology purchasing decisions. The HotelTec...
Why Rate Parity Still Has To Be “The Law of the Land” in Hospitality?
Max Starkov | November 14, 2023
By Max Starkov There was a recent discussion on LinkedIn about the need for maintaining rate parity in hospitality and its implications. Just to clarify for the non-revenue management folks here, Rate Parity traditionally means maintaining the same publicly available rate for the same room/same stay across all public distribution channels i.e. channels available to any member of the public that is not a loyalty member or member of some guest appreciation or reward program. Rate Parity is not a new online policy specifically designed for the OTAs. It existed long before the “commercial internet" came into being and there was only ...
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