upselling
Why Legacy Systems Can Limit Revenue Potential When It Comes to Attribute-Based Selling
Aaron Shepherd | November 28, 2023
By Aaron Shepherd Are outdated technologies preventing your hotel from meeting guest expectations and maximizing profitability? In the hotel industry, profitability is increasingly influenced by a variety of market changes, including the introduction of new technologies, shifting consumer preferences, and fluctuating operational costs. In response to these challenges, the industry is turning towards innovative pricing strategies, with Attribute-Based Selling (ABS) (also known as attribute-based pricing) emerging as a notable trend. Research from the Hotel Electronic Distribution Network Association (HEDNA) suggests that hotels implement...
How To Get Your Digital Guest Directory Fit for the Festive Season
Zhandra Gomez | November 8, 2023
By Zhandra Gomez A hotel’s guest directory is often regarded by guests as a valuable reference tool. Containing all the information they might need during the course of their stay – from hotel facilities and local attractions, through to F&B menus, local transport links, special promotions and links to booking systems, to name just a few. For hoteliers however, it is a valuable avenue towards those all-important, revenue driving, upsell opportunities. Upsell opportunities which can be maximised by showcasing the extent of the services and amenities available whilst at the same time enhancing the guest experience. Increasingly ho...
How Restaurant Teams Help Upsell Hotel Services
Adam and Larry Mogelonsky | November 1, 2023
By Adam Mogelonsky, Larry Mogelonsky Here’s a thought to get your head churning. When you think of ‘innovation’ do you only think about some shiny new technology or does your mind also include incremental process improvements or business model adaptations within established industries? A softer front for innovation is thus in F&B, with intrepid chefs and mixologists constantly tinkering with their own technologies to dazzle their patrons and push the foodservice industry into uncharted territory. It follows that hotels, as the incubators for some of the best restaurant concepts on the planet, are leading progenitors for this type...
Travel Recovery Continues As Hoteliers Embrace Upselling With 70% Increase in Summer 2023, According to Mews Data Snap
MEWS | September 20, 2023
Revenue from parking lots, meeting rooms, and other spaces increased 22% YOY, while upselling increased 31% [New York, NY – Sept. 20, 2023] – Mews, the industry-leading hospitality cloud, today released the Mews Data Snap, a real-time measure of hospitality’s performance during the summer of 2023 (June, July, and August). The report also compares this year’s data to summer 2022 to pinpoint how the hospitality sector is changing. Based on data from Mews partners worldwide, the Mews Data Snap unpacks hospitality’s performance across five key areas: occupancy, ADR and RevPar, online check-ins and upsells, and additional bookable ...
Stoney Creek Hotels Partners with Travel Outlook, The Premier Hotel Call Center, To Boost Voice Revenue and Increase Guest Satisfaction
Travel Outlook The Premier Hotel Call Center™ | September 19, 2023
SANTA FE, NEW MEXICO (September 19, 2023) — Travel Outlook, The Premier Hotel Call Center™, is pleased to announce that Stoney Creek Hotels (Stoney Creek), a group of 12 unique, privately owned and operated inns and hotels, has partnered with Travel Outlook to provide voice channel services for Stoney Creek. Known for its highly personalized and effective service, Travel Outlook was chosen to enhance customer service and to take advantage of upselling opportunities for the Stoney Creek brand. As the first and only call center certified by the Kennedy Training Network (KTN), Travel Outlook uses a specific sales approach developed exclus...
Doug Kennedy Announces Next Topic in His Webcast Training Series: Reservations Sales: Remember, Ring-Ring Means Cha-Ching!
Doug Kennedy | August 3, 2023
Complimentary Registration Sponsored by Travel Outlook, Better Talent, and Track Hospitality Software Kennedy Training Network Inc. (KTN) announced today the topic for Doug Kennedy’s next training webcast: Reservations Sales: Remember, Ring-Ring Means Cha-Ching!, scheduled for Friday, August 18 from Noon – 12:40 pm. REGISTER HERE According to Doug, “Smart revenue and marketing leaders know that the voice reservations channel is alive and thriving. Of course, resorts, luxury properties, vacation rental agencies, and boutique hotels all know this. Even at branded, select-service hotels, front desk associates regularly field calls fro...
Meyer Jabara Hotels Partners With IMI Agency to Offer Expanded Beverage Program
Meyer Jabara Hotels | July 12, 2023
Leading hotel management and ownership group leverages new food & beverage partnership to elevate training, upselling across its operating portfolio [Danbury, Conn., July 12, 2023] — A proven industry leader in hotel food and beverage operations for more than 45 years, Meyer Jabara Hotels announced a new partnership with IMI Agency to roll out a cutting-edge beverage program at every one of the company’s full-service hotels, and every property equipped with a restaurant, lounge, or banquet hall. Through the agreement, which went into effect at the beginning of June 2023, IMI Agency will provide Meyer Jabara Hotels with expanded ac...
Sojern Acquires VenueLytics to Bolster Its Platform for the Hospitality Industry
Sojern | July 11, 2023
SAN FRANCISCO – 11 July, 2023 – Sojern, the leading travel marketing platform, today announced the acquisition of VenueLytics, the hospitality industry’s most integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics’ capabilities as an extension of the Sojern Travel Marketing Platform. Sojern has long been a direct bookings driver for hotels—providing comprehensive digital advertising solutions that help travel marketers find, attract and convert new travelers, re-activate existing guests to build loyalty, and maximize net revenue per available room (RevPA...
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