leisure travel
U.S. Travel Forecast: All Sectors Projected to Surge in Short Term, but Headwinds Are on Horizon
U.S. Travel Association | June 22, 2022
WASHINGTON (June 22, 2022)—Days after the United States repealed its Covid-19 testing requirement for inbound air travelers, U.S. Travel Association released its full biannual forecast for travel through 2026—including both travel spending and volume—which projects that all segments of travel, in spite of rising inflation, will surge in the short term due to pent-up demand and consumer savings. However, this is not expected to last, leading to slower growth in the later years of the forecast. The international component of the forecast was released earlier this month at the association’s IPW trade show. U.S. Travel estimates th...
The Year of the Big Family Holiday: Brits Set to Spend Over £80bn on Family Holidays this Year
Hilton | May 27, 2022
LONDON, UK: 27 May, 2022 – As the worst effects of the pandemic pass, travellers are expected to make more considered travel choices. In fact, with over a third (37%) of the nation admitting they have not fully used their annual leave since before the pandemic, new research by Hilton (NYSE: HLT), reveals that Brits are prepared to spend an estimated 34% more on their holidays this year than pre-pandemic - an average total of £1,246 per person on travel, and an impressive £83.6bn as a nation this year. However, despite this willingness to spend, value remains key to UK holidaymakers as affordability ranks the top ‘must-have’ for ha...
Getting Back to Getaways: 2022 Deloitte Summer Travel Survey
Deloitte Transportation, Hospitality & Services | May 24, 2022
Against the backdrop of a persisting pandemic, the Deloitte 2022 summer leisure travel survey explores Americans’ travel intent Eileen Crowley Michael Daher Peter Caputo United States United States United States Anthony J. Jackson Maggie Rauch Bryan Terry United States United States United States As the COVID-19 pandemic moves through unpredictable ups and downs, intent to travel continues to climb higher. Unhindered by continued news about variants or by rising airfares and hotel rates, travel intent has reached a level that would have been high befo...
Recent U.S. Occupancy Leaders Appeal to Both Business and Leisure Travel
STR | May 23, 2022
For the four-week period ending 14 May 2022, more than three-quarters of all U.S. hotel markets outperformed their comparable 2019 revenue per available room (RevPAR) on a nominal basis. Of 165 STR-defined U.S. markets, only 38 fell short of their 2019 RevPAR, which was a solid improvement from 52 underperformers in April’s “bubble” blog update. Industry RevPAR looks to be on steady footing; however, a look at RevPAR contribution shows a greater influence from average daily rate (ADR) as opposed to occupancy in many areas. As a result, we decided to focus in on occupancy for performance leader callouts in this month’s up...
Lonavala: a Thriving Leisure Destination in Maharashtra
Saniya Zanpure | April 18, 2022
By Saniya Zanpure, Dipti Mohan Lonavala, popularly known as the “city of caves” or the “jewel of Sahyadri” is a small town located more than 2,000 feet above sea level in the Sahyadri range in the Indian state of Maharashtra. It is one of the most visited hill stations in the country due to its tropical climate and pleasant weather all year round, as well as its strategic location 60-80 kilometers from key metropolitan cities in the state such as Mumbai and Pune. Moreover, the town is surrounded by dense forests, magnificent waterfalls, tranquil lakes, green valleys boasting spectacular views, caves, and forts, which have made Lona...
New Forecast Signals Uneven Recovery in Business, International Travel Segments
U.S. Travel Association | November 16, 2021
WASHINGTON — November 16, 2021 — Days after the U.S. reopened its land and air borders to vaccinated international visitors, U.S. Travel Association released its biannual forecast which shows an uneven recovery for the international inbound and business travel segments, while domestic leisure travel has returned to near pre-pandemic levels. The forecast, based on analysis from Tourism Economics, projects that domestic leisure travel will continue to drive the U.S. travel industry’s recovery in the near term. This segment is projected to surpass pre-pandemic levels in 2022 and beyond. Domestic business tra...
Longer Trips Look Set to Boom Post-COVID-19
GlobalData | June 24, 2021
Longer trips of more than ten nights are increasingly in demand post-COVID-19, according to a poll by GlobalData. The leading data and analytics company notes that, with accidental savers on the rise and working from home making longer trips a possibility, lengthier holidays look set to boom post-pandemic. Opting for an extended trip has become increasingly inviting. A live GlobalData poll* revealed that over one in four (26%) of respondents now prefer to take a leisure trip of ten-plus nights – the second-most popular length of trip behind stays of between four and six nights (28%). Gus Gardner, Associate Travel and Tourism Analyst a...
Leisure in the Time of Covid
Craig Jacobs | March 5, 2021
By Craig Jacobs Competition for local and regional leisure business among hotels is unusually intense for the painfully obvious reason that COVID has curbed everything else. To generate leisure demand, properties invest in digital marketing including social media, SEO, paid search, and display advertising. They also engage with on-line travel agencies to capture discounted business. While there are reliable key performance indicators to measure results from these marketing tools, creating an acceptable financial return on investment is challenging. Keeping up with the latest trends surrounding marketing technology requires a major commitme...
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