Zoox Smart Data | August 31, 2021
Leading innovator of guest profile and targeted advertising campaign technology provides hotel businesses with a vital injection of alternative source income. Alpharetta, GA — August 31, 2021 — Zoox Smart Data (“Zoox”), an international provider of technological solutions that harnesses big data to build customer profiles from existing Wi-Fi networks, is pleased to announce the impressive revenue-increasing results that its Zoox Media solution has achieved for hotel businesses around the world. A state-of-the-art ad publishing platform that cuts out the need for hoteliers to contract costly third-party ad publishers, Zoox Media...
Rebuilding Hotel Profits: How the Road to Recovery Begins With Guest Personalization and an Effective Smart Data Strategy
Sandy James | July 8, 2021
By Sandy James, Director of Business Development - North America at Zoox Smart Data In recent years, big data has grown to become an indispensable asset for virtually any type of business, regardless of industry or customer demographic. But for hospitality in particular, big data has taken on a greater importance as industry professionals search for new ways to provide the ultimate guest stay experience. Capable of offering valuable insight not only into the day-to-day business performance but also into the unique desires and preferences of each customer, the use of big data has even been shown to increase a hotel’s performance over co...
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