customer data
Zoox Smart Data Announces New Verizon Integration as Part of Most Recent Feature Updates
Zoox Smart Data | May 24, 2022
Other new features include enhanced marketing campaign functionality and expanded options for surveys to further amplify the effectiveness of the data collection and strategic marketing platform from Zoox. ALPHARETTA, GA – MAY 24, 2022 – Zoox Smart Data (“Zoox”), an international provider of technological solutions that harness big data to build customer profiles from existing Wi-Fi networks, today announced it has added three new feature enhancements to its platform including a new Verizon integration. Additional features include enhanced marketing campaign functionality and expanded options for surveys. Through these improvements...
Zoox Selected as Official Data Manager for Rock in Rio 2022, With More Than 700,000 Fans Expected to Attend
Zoox Smart Data | April 28, 2022
The largest music festival in the world selected the global technology leader for its ability to collect data, strategically market to attendees, and enhance their event experience. ALPHARETTA, GA – APRIL 28, 2022 – Zoox Smart Data (“Zoox”), an international provider of technological solutions that harness big data to build customer profiles from existing Wi-Fi networks, today announced it has been selected as the official data manager for Rock in Rio 2022, considered the largest music festival in the world. The Zoox platform will enable Rock in Rio to learn more about its in-person and online attendees through high-level data col...
Zoox Smart Data Launches New Partnership Program for Enterprise Networking Companies and the Properties They Serve
Zoox Smart Data | April 5, 2022
Network hardware and software providers now have an opportunity to expand their product offerings with the proven data collection and strategic marketing platform from Zoox. ALPHARETTA, GA – April 5, 2022 – Zoox Smart Data (“Zoox”), an international provider of technological solutions that harness big data to build customer profiles from existing Wi-Fi networks, today announced the launch of its new partnership program. Network hardware and software companies now have the ability to partner with Zoox to provide property clients with more access to guest and customer data than ever before. “As a global technology company, we are ex...
Use Relationship Data to Build Stronger Connections
Shep Hyken | February 9, 2022
By Shep Hyken First, I hope the word “data” doesn’t scare you off. We’re not going to discuss the typical customer data that might bore most people, although I’ll admit that I get excited and geek out about the data, stats, and facts that show trends in business. Today we’re going to talk about relationship data. First, understand that relationship data is information you have about a customer that you can’t get by looking at a spreadsheet that includes information about all your customers. Even looking at buying patterns, how much an individual customer spends and other numbers related to business are more ...
Margaritaville Partners With Hapi for Total Customer Data Strategy
HAPI | September 28, 2021
The lifestyle brand will utilize Hapi Connect for Salesforce to power a holistic customer data strategy through the world’s leading CRM, centralizing guest data across retail, restaurant, homes, and hotels MIAMI – September 28, 2021 – Margaritaville, the global lifestyle brand, has turned to Hapi to consolidate customer data and set up a suite of Salesforce tools, including Marketing Cloud, Service Cloud, Analytics Cloud, and Interaction Studio. Hapi Connect will deliver PMS data across Margaritaville’s 25-property portfolio into Salesforce Cloud environments in real time, empowering the brand team to accelerate growth and focus on ...
Zoox Smart Data Continues Rapid Americas Expansion With Key Hospitality and Travel Client Wins
Zoox Smart Data | March 4, 2021
Leading innovator of guest profile technology grows regional portfolio as more hospitality and travel organizations adopt big data strategies proven to maximize experience personalization and business revenues. Alpharetta, GA — March 4, 2021 — Zoox Smart Data (“Zoox”), an international provider of technological solutions that harnesses big data to build customer profiles from existing Wi-Fi networks, continues to bolster its presence in hospitality and travel markets throughout the Americas with more major organizations seeking to deploy its industry-leading smart data solutions. Notable regional customers that have recently adopt...
A Novel Loyalty Solution Empowering Hotels to Grow Revenue Profitably
Laasie | February 4, 2021
Laasie introduces a proprietary AI powered loyalty platform designed to increase brand affinity and net revenue. New York, NY. February 4, 2021 - Laasie, the leading loyalty platform trusted by thousands of brands, launched a loyalty solution for the hospitality industry: Laasie Retain. The new solution looks at the entire customer journey, provides personalized and contextually relevant rewards, and foregoes tiers. Loyalty programs have the promise of being an extremely effective retention & marketing tool, but many fall short of their intended goals. Laasie uses data intelligently to power consumer engagement, reinventing...
Where Data Goes to Die
Alan Zaccario | November 5, 2020
By Alan Zaccario The Aftermath of the Pandemic and the Ethical Implications of Data Deletion and Sanitization An exclusive Hotel Online article series on securing customer and employee data - Part 1 Embarrassing reports of lost data surfacing on the dark web are becoming more and more prevalent in the media. As hoteliers we become the custodians of our guests and customers’ data from the time acquired and utilized until that information is archived or permanently deleted. However, what happens when that chain of custody is broken? What happens to the employee data too? More importantly what plans do you as an owner have to prevent a dis...
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