News for the Hospitality Executive |
EasyRMS Helps
Revenue Managers of the Future at
César Ritz Colleges Switzerland In a new educational initiative, Hotel & Tourism Management students now benefit from online, interactive sessions of EzRMS™
Brig, Switzerland – 29th November, 2010: A new educational initiative has begun at César Ritz Colleges Switzerland, involving the global provider of ASP/Internet Revenue & Yield Management systems, Easy Revenue Management Solutions Ltd (EasyRMS). A pioneer in the field of SaaS Revenue Management for the hotel industry, EasyRMS provides an international customer base of 600+ properties with the EzRMS™ Internet Product Suite. In this new venture, EasyRMS is giving educational sessions and online demonstrations of EzRMS™ to César Ritz students on a quarterly basis. The main benefit of this partnership is that the university students are offered a more practical approach to revenue management, helped by a leading player in the field. The interactive sessions will allow students to see just how EzRMS™ works, meaning they will be able to relate more to a Revenue Manager’s tasks and challenges, and understand how advanced technology such as this can help them make the best decisions in order to optimise the hotel’s total revenues. By looking at some of the reports available in EzRMS™, they will be in a better position to understand how the solution can help revenue managers of any sized hotel or hotel group. Raissa Goubin, Sales Consultant for Northern Europe at EasyRMS, has been working closely with Mr. Brad Andrews, Revenue and Yield Management lecturer at the César Ritz Hotel School, to organise and give these interactive sessions. The first took place in August, a second in November. Both have been well received by the 40-50 students attending. Brad says that students like the fact that they are able to talk directly to EasyRMS consultants at any time, and also interact in a Q&A session once the demo is over. “We see EasyRMS’ involvement as a major step in giving our students a real-life view of a RMS,” he comments. “I’m hoping that we may even be able to advance this to where we use a demo version of EzRMS™ in a classroom environment.” Raissa notes that the questions asked in the Q&A sessions showed that students were taking a clear interest and were keen to know more about the automated RMS. She was able to explain to curious students things like what types of hotels can use the system, how accurate it is, and how useful is it for revenue managers in terms of doing their jobs efficiently, and successfully. César Ritz Colleges Switzerland is one of the world’s leading hospitality educational establishments, offering a truly unique opportunity for international students of its graduate and post-graduate programs to embark on a successful career in tourism and hotel management. “What is good about these sessions is that students are really able to see the impact their actions could have on the business,” says Raissa. “They are able to get to know Revenue Management better, and be comfortable with it. This is part of the university’s strategy for training revenue managers of the future, and EasyRMS is very pleased to be a part of their educational background.” About César Ritz Colleges Switzerland: César Ritz Colleges Switzerland has two campuses, both located in the Valais region, offering students the opportunity to see both the French and the German part of Switzerland. Le Bouveret Campus, housed in a magnificent building dating back to the early 1900s, is situated in a small French-speaking village on the shores of Lake Geneva. The Brig Campus is situated in the town of Brig-Glis, the largest German-speaking town in the Valais region which is close to such famous ski resorts as Zermatt and Saas-Fee, being at the foot of the Matterhorn. César Ritz graduates work all over the world, building their careers at home or abroad, where dealing with colleagues, customers and partners of varying nationalities is always a key requirement. At César Ritz Colleges Switzerland this internationalism begins on campus, where over sixty nationalities are represented. About EasyRMS: Founded in July 1999, EasyRMS is a global leader and provider of ASP/Internet revenue and yield management solutions. EasyRMS is dedicated to the introduction of new generation technology and procedures within the hospitality industry and aims to deliver these services to its clients. Backed by the confidence of many of today’s industry leaders, EasyRMS is committed to easing the current burden of strategic decision making and implementation of revenue and yield management techniques and procedures worldwide.
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Contact: Easy (Ez) Revenue Management Solutions Rachelle Claret Marketing Department [email protected] T: +44 (0) 20 7495 0773 www.EasyRMS.com César Ritz Colleges Switzerland Marcel Kisseleff Marketing Project Leader [email protected] Tél.: +41 (0)24 482 82 82 www.ritz.edu |
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