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VIZERGY® Wins Best Hotel and Lodging Website in
Internet Advertising Competition


Company Receives Other Honors for Independent Resort and Full-Service Brand Websites


 
Jacksonville, FL (March 30, 2012) – VIZERGY, a leading hospitality digital marketing company, recently won three awards, including one of the highest possible honors, in the Web Marketing Association’s (WMA) Internet Advertising Competition (IAC), which helps establish a standard for Internet marketing and corporate web development.
 
VIZERGY won awards in the “Website” format in the “Hotel and Lodging” category for the following properties:
  Both the Marco Beach and Sugar Bay sites are custom, modern designs that allow upscale independent resorts to outperform the competition.  The websites utilize the latest usability best practices, including design elements such as large imagery, layered calls to action, area guides and social media integration.  The sites also include professional copywriting and SEO.
 
While Crowne Plaza Philadelphia’s website includes the same aforementioned marketing and design elements, it also adheres to InterContinental Hotels Group’s brand standards, including logo usage and copy.  The site also directs visitors to the brand booking engine.
 
“Our branded and independent clients, like all hotels and resorts, heavily depend on their independent websites,” says Philip Faircloth, VIZERGY’s Director of Client Marketing Services.  “Our entire company takes pride in our website design and marketing, so consistently winning awards is rewarding for our team.  And best of all, the websites produce tremendous traffic, travel shopper engagement and results for our clients.”

 
About the IAC Awards  
The WMA was founded in Boston in 1997 to help set a high standard for Internet marketing and corporate web development on the World Wide Web.  The organization is made up of Internet marketing, advertising, PR and design professionals.  In 1999, the WMA decided to create a new award program to recognize outstanding online advertising in all of its various forms.  The IAC Awards were born.  Visit the website for information on judging, sponsors and winners.

About VIZERGY

VIZERGY is an award-winning website development and Internet marketing company specializing in providing innovative digital solutions for the hospitality industry.  VIZERGY offers complete web presence management, including website design, mobile design, Internet marketing, search marketing, email marketing, reservation services and social media strategies that help hoteliers turn their website into their most-effective distribution channel.  Helping drive online revenue since 1998, the company has propelled thousands of branded and independent hotels, resorts and hotel management companies to success.

For more information on VIZERGY and its services, please visit vizergy.com, call William Bellis at 904.389.1130 Ext. 171 or email william.b@vizergy.com.  Join us on Facebook and Twitter.



Contact:

William Bellis
Marketing Manager
William.b@vizergy.com
904-389-1130 ext. 171
www.vizergy.com

 

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