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First to the Market Social Website Booking Engine
 Produces Double the Conversions


SECURE-RES® Booking Engine Mixes Simplicity, Mobile, and now, Social


Jacksonville, FL (September 29, 2010) – VIZERGY®’s SECURE-RES booking engine is a proven leader for Website booking engines, acting as a 24/7 sales tool for properties for over 10 years.  The system has evolved with significant enhancements and merchandising tools, such as strike through pricing and various promotion options, ensuring hoteliers have all the functionality necessary to properly compete.  From an industry first social media connection to a mobile user interface, the booking engine meets all of today’s complex needs.

The revamped SECURE-RES 4.0 booking engine is designed with simplicity and innovation in mind.  VIZERGY’s goal was to create the most guest friendly three step booking process, while also capitalizing on all of the industry’s latest developments.  Here are several features:
  • Modern look, including new pages for room details, package details and multiple professional photos, which can all be search engine optimized for improved visibility
  • Social bookmark buttons for packages and room types to share direct links on Facebook and Twitter
  • Seamless performance on all smart phones – iPhone, Droid and BlackBerry
  • Advanced promotion options that allow discounts for rate plans, date ranges, length of stays and much more
VIZERGY clients have experienced substantial improvement in number of direct bookings, conversion rates and Facebook activity, since switching to version 4.0.  Number of year over year Website reservations has doubled for some properties, much of which is directly attributed to the new booking engine.  Conversion rates have nearly doubled for brand and non branded clients, while select properties have seen a 40% increase in Facebook, Twitter and email engagement through the social media connection.
Here are live examples of VIZERGY’s new SECURE-RES version 4.0 booking engine: Vanessa McCaffrey of Vacation Key West said, “As in all cases, change can be unsettling… however with some effective tweaking of the design, as well as taking advantage of the new features, like the step promotions, Vacation Key West closed the month of August with double the number of bookings compared to 2008 and 2009.”

 “A simple to use, yet innovative booking process is critical for any property,” says Mike Murray, VIZERGY’s COO.  “A hotel’s Website is a vital merchandising tool, but it must have a user friendly booking tool that’s equipped to sell – with imagery, content, rate options, social interaction and more.  That’s exactly what we provide with version 4.0.”

VIZERGY, founded in 1998, is an award winning Internet marketing and strategy development company that empowers hotels and resorts to drive revenue through the Internet.  VIZERGY offers Internet marketing, search engine optimization, paid search ads, Website design, e-mail marketing and reservation services to help hotels aggressively compete online.

For more information on VIZERGY and its services, please visit www.vizergy.com, call Amakeda Ponds at 904.389.1130 Ext. 179 or email Amakeda.p@vizergy.com.  Join us on Facebook and Twitter.



Contact:

Amakeda Ponds
Marketing Manager
Amakeda.p@vizergy.com
904-389-1130 ext. 179
www.vizergy.com

 

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Also See: 10 Year Anniversary Clients Become Brand Ambassadors; VIZERGY® s Superior Internet Marketing and Dedicated Staff Builds Client Relationships / September 2010

Stonebridge Companies Hires VIZERGY® to Enhance Online Marketing; Two New Hotels Poised to Aggressively Compete Online, Gain Denver Market Share / August 2010

Vantage Hospitality Strengthens Online Visibility for Member Properties; Vantage Selects VIZERGY® Website Content Management Platform / July 2010

White Paper Reveals Key Internet Marketing Strategies; HSMAI and VIZERGY® Help Hotel Executives Gain Valuable Insight / June 2010

Content Managed Mobile Websites Change the Game for Hoteliers; VIZERGY® Helps Hoteliers Stay Ahead of the Curve / June 2010

Technology Changes at the Speed of Light, so Must Your Knowledge; VIZERGY® Webinars – Free Hotelier Education from the Leaders in Search Marketing / May 2010

Positive Signs for the Hotel Industry; Hotels See Online Growth, even though Recession Still Brings Caution / March 2010

New Survey Provides Hoteliers Insight on Industry Trends; HSMAI and VIZERGY® Partner to Create Best Practices for Hoteliers / March 2010

New VIZERGY® Webinars – Increasing Website Bookings and Social Media; Free Expert Advice from the Search Marketing Experts / February 2010

VIZERGY® President & CEO Joe Hyman Earns Prestigious Honor; Named one of HSMAI s Top 25 Most Extraordinary Minds in Sales & Marketing / January 2010

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VIZERGY® Undergoing Expansion; Hotel Internet Marketing Company Thrives in Tough Economy / December 2009

VIZERGY® Wins Prestigious Adrian Awards; Company Recognized for Best in Web Marketing by the Hospitality Sales and Marketing Association International (HSMAI) / November 2009

VIZERGY® Webinars Internet Marketing and Social Media; Free Expert Advice from the Leaders in Search Marketing / November 2009

VIZERGY® Webinar Internet Marketing: Are You Doing the Basics? Free Expert Advice from the Leaders in Search Marketing / October 2009

WNW Hospitality Experiences Success with Aggressive Online Marketing; WNW generates significant increase in group leads in first few months / September 2009

VIZERGY® Enhances its Long-standing Google Qualified Company Status; Company s Entire Search Marketing Team now Google Qualified / September 2009

VIZERGY® Webinar Free Advice from Hotel Internet Marketing Leaders; Social Media How do I know where to start? / September 2009

New Distribution Management Tool Connects Directly to Expedia; VIZERGY® offers new tool linking hoteliers to over 70 Expedia affiliated sites / August 2009

VIZERGY® Webinar Free Expert Advice from the Leaders in Search Marketing / Internet Marketing: How to Drive Website Traffic / August 2009

VIZERGY® - One of the 50 Fastest Growing Private Companies in NE Florida; Hotel Internet Marketing Company Honored for Rapid Growth / August 2009

VIZERGY® Webinar – Internet Marketing: Are You Doing the Basics? Free Expert Advice from the Leaders in Search Marketing / June 2009

Hoteliers Seek New Ways to Cut Spending; New Tool Offers More Control of Web Site for Less / March 2009

VIZERGY® Honored with Prestigious Adrian Awards; Company Wins Seven Awards, Including Two Gold, from Hospitality Sales and Marketing Association International (HSMAI) for Best in Web Marketing / November 2008

Hotel Internet Marketing Company VIZERGY® Celebrates 10 Years of Profitability / September 2008

2,000 Hoteliers Manage Multiple Web Activities with Ease; VIZERGYTM's My Web WorldSM Platform Makes it Possible / June 2008

Web 2.0 Continues to Transform Hospitality Industry; VIZERGY's Oklahoma City Workshop Offers Hoteliers Tips for Success / May 2008
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