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Best Western Names VIZERGY® Endorsed Supplier for Internet Marketing

VIZERGY Promises Best Western Hoteliers Excellent Solution to Boost Online Revenue


Jacksonville, FL (July 26, 2011) – To provide their members with the most complete online marketing toolset, Best Western, The World’s Biggest Hotel FamilySM, has named VIZERGY an Endorsed Supplier for online marketing.  VIZERGY is endorsed by Best Western as a go-to Internet marketing vendor, serving all three product descriptors – BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER®.  VIZERGY will offer a wide array of hotel Internet marketing services, including independent website design, mobile websites, search engine optimization, pay-per-click advertising, social media services and more.
 
Travel shoppers often use multiple channels throughout their purchase process, making it necessary for hotels to have a presence in each channel.  With such a complex purchase process in today’s hospitality industry, it’s vital that all hotels have a holistic online strategy.  VIZERGY will help Best Western properties cover multiple channels and ensure their online presence is complete, optimized and effective.
 
VIZERGY currently serves thousands of both independent and branded hotels and resorts across the globe, including many Best Western properties.  Being an endorsed supplier means the company will have a dedicated staff to assemble custom website and marketing packages that fit Best Western brand standards and work seamlessly with corporate marketing efforts.
 
“We look forward to supplementing the brand’s corporate marketing efforts and enhancing online revenue delivered to Best Western hotels,” says VIZERGY President & CEO Joe Hyman. “Our extensive, award-winning results and in depth knowledge of helping branded properties speaks for itself and enables us to be a valuable resource for Best Western.”
 
Troy Rutman, Best Western’s Director of External Communications, echoed Hyman’s thoughts.  “Vendors endorsed by Best Western are educated about our brand requirements and entrusted to provide excellent service to our member hoteliers,” said Rutman.  “In the intricate world of online marketing, property tools and brand programs must work together, so that consumers remain clear about our value proposition and are motivated to book.”

About VIZERGY
VIZERGY is an award-winning website development and Internet marketing company specializing in providing innovative digital solutions for the hospitality industry.  VIZERGY offers complete web presence management, including website design, mobile design, Internet marketing, search marketing, email marketing, reservation services and social media strategies that help hoteliers turn their website into their most-effective distribution channel.  Helping drive online revenue since 1998, the company has propelled thousands of branded and independent hotels, resorts and property management groups to success.

For more information on VIZERGY and its services, please visit vizergy.com, call William Bellis at 904.389.1130 Ext. 171 or email william.b@vizergy.com.  Join us on Facebook and Twitter.

ABOUT BEST WESTERN INTERNATIONAL, INC.
Best Western International, Inc. is THE WORLD’S BIGGEST HOTEL FAMILYSM, providing marketing, reservations and operational support to over 4,000* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in 90* countries and territories worldwide.  Each Best Western-branded hotel is independently owned and operated.  Now celebrating 65 years of hospitality, Best Western has grown into an iconic brand that hosts 400,000* worldwide guests each night.  Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care.  World Vision is the charity of choice for Best Western in building the world’s biggest family, with our hotels and staff sponsoring children in need around the globe.  Our partnerships with AAA/CAA, Michael Waltrip Racing™ and Harley-Davidson® help guests make the most of every trip.  For the fastest way to get a free night globally, join Best Western Rewards®.  For more information or to make a reservation, please visit www.bestwestern.com.

*Numbers are approximate and can fluctuate.



Contact:

William Bellis
Marketing Manager
William.b@vizergy.com
904-389-1130 ext. 171
www.vizergy.com

 

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