the outsource program
Minibar Systems | June 16, 2017
Minibar sales are driven by guest's impulses especially with comfort food and name brand recognition. Everyone always asks me "What are the top selling snacks out of the minibar?" says Walt Strasser, Executive Vice President at Minibar Systems, the Rockville, MD based global minibar supply company. "We are unique in that we track all product sales through our systems so we can monitor trends to better assist our client hotels with menu engineering and planning," says Strasser. The graphic above shows guest's desires when in the privacy of their hotel rooms. Unlike traditional stores or boutiques, the minibar sales are driven by guest's ...
Minibar Systems | June 13, 2017
Hotel magazines are littered with articles on why hotels are removing the "darn things" but refuse to discuss the fact that minibars still command a 30% guest utilization rate. Ah, the proverbial minibar, unwanted by so many hotels today. But why? Hotel magazines are littered with articles on why hotels are removing the "darn things" but refuse to discuss the fact that minibars still command a 30% guest utilization rate when offered. How can this be? Unwanted by guests (as the industry experts claim) yet 30% of guests use them? These opposing facts don't make sense. What's not being said here? The answer is IMPULSE. The indisputable dri...
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