hotel marketing plan
Top 5 Things You Need to Know Now in Hotel Digital Marketing: December Edition
Margaret Mastrogiacomo | December 23, 2020
By Margaret Mastrogiacomo With hotel marketers around the world ready for a reset, 2021 can’t come soon enough. If you haven’t already, now is the time to finalize your 2021 marketing plan and ensure your strategy is ahead of the curve. This month, Google debuted a trio of new tools to help destinations and hotels use search data to identify and analyze travel demand, Instagram expands new Guides feature to all users, and retro fonts make a comeback in web design. From Search to Social Media and Design, here are the top 5 things you need to know now in hotel digital marketing. 1. Search: Google launches ‘Travel Insights with Goog...
Why Your Hotel’s Marketing Plan Must Include TripAdvisor’s Sponsored Positions
Hotelogix | March 19, 2018
by Kashmira Lad A hotel's marketing plan would be incomplete without the mention of TripAdvisor. In the recent times, TripAdvisor has been making waves in the hotel industry. It was one of the sites that started promoting user-generated content early on. It provides free service to users who post reviews, photographs, rate and accommodation related information, etc. Users can also book hotels easily via TripAdvisor. Over the years, TripAdvisor has turned out to be an important resource for travelers. This is precisely why your hotel's marketing strategy for TripAdvisor must be your priority this year. TripAdvisor Sponsored Positions hav...
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