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InnLink Announces New Ownership
Hendersonville, TN — InnLink LLC, a subsidiary of ShoLodge, Inc., was purchased by a group of private investors comprised of leading management executives from the hospitality and technology industry on March 1, 2007. InnLink, a leading provider of voice and electronic services, represents over 1,100 hospitality properties world-wide. This acquisition will combine InnLink’s broad portfolio of hospitality services and management talent with new resources which will enhance client offerings.

Company officials emphasized the deal’s ability to accelerate growth while generating significant efficiencies for revenue management, marketing and technology.  InnLink customers can expect the same exceptional customer service 24 hours-a-day, 7-days-a-week with enhanced support infrastructure to ensure the highest level of customer satisfaction.

2006 was marked by steady growth as InnLink increased its customer base with the addition of three hotel chains, over 150 independent properties and equally important, was awarded long-term contracts with four existing chains and multiple independent clients.

Per-Anders Wendin, InnLink’s CEO, said the purchase includes absorbing the majority of existing employees and states “the new owners are committed to continued technology excellence and the development and expansion of marketing programs, communication tools and revenue management initiatives to assist InnLink clients.”

About InnLink, LLC: 
Founded in 1991, InnLink specializes in the processing of reservations for hotels and hotel companies using vLINK: comprehensive private-label voice reservations; eLINK: Internet, GDS and Channel Distribution; iLINK: a private label Booking Engine, ONtarget: Marketing and Promotional Programs and RESmatrix: Customer Tools for Data, Rate and Inventory Management. InnLink maximizes channel-managed, reservation revenue streams for over 1000 hotels, resorts, inns, condominiums and extended-stay properties. To learn more about InnLink’s products and services visit www.innlink.com  or contact Mary Skinner, Director of Marketing at 615-264-8087 or mary.skinner@innlink.com.

Contact:

Mary Skinner
Director of Marketing 
InnLink, LLC
PH: 615-264-8087
mary.skinner@innlink.com

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Also See InnLink Clients Experience Record-Setting Increases in 2006 / January 2007
AmericInn International, LLC Awards Contract to InnLink for Central Reservation Services / November 2006
Key West Inns Renews Partnership with InnLink Central Reservation Services / October 2006
From Bali to Bar Harbor Independent Properties are Turning to InnLink / September 2006
InnLink set to showcase new features at HITEC 2006 / June 2006
InnLink CRS and REMco Software Forge Alliance / June 2006
InnLink Names Hertz Vendor of Choice For Car Rental Services / December 2005
Select Inns’ Reservations Increase through InnLink / August 2005
InnLink and The Rubicon Group Create Strategic Alliance for Revenue Management and Enhanced Inventory and Distribution Controls / June 2005
Value Place Goes Live with InnLink’s Reservation Services / January 2005
InnLink chosen by Savannah Suites for Reservation Services / January 2005
InnLink Chosen by Select Franchising, Inc. for Reservation Services / December 2004
Lees Inns chooses InnLink for Private Label Voice, Seamless GDS, Internet, and Booking Engine Services / November 2003
Safar Hotels, Inc. Selects InnLink to Provide Complete Reservation Services for New Hotel Brand and Membership Organization / November 2003
Moonstone Hotels Increases Reservations Through InnLink / August 2003
The AmericInn® Lodging System Completes Chainwide Conversion to New Central Reservation System / July 2003
InnLink Acquires YOUPriceit.com; Enters Online Web and Retail Travel Businesses / May 2003
InnLink and USinns.com Launch GDS and Online Internet Reservation Services to the Bed and Breakfast Industry / April 2003
AmericInn Signs InnLink for Central Reservation System Management; Chainwide Conversion Scheduled for June 2003 / March 2003
InnLink Signs Suburban Franchise Systems’ 61 Hotels for Private Label Voice, Seamless GDS, Internet, and Booking Engine Services / Dec 2002
InnLink Creates a “Perfect Union” with GuestHouse International Franchise Systems / Aug 2002
InnLink Hires Sharryn Harewood as Director of Marketing Solutions / Aug 2002
InnLink Acquires USinns.com – Internet-based Search Engine and Travel Web Site with over 25,000 Bed and Breakfast Listings / June 2002
Hospitality International's Alliance with InnLink Results in Reservations' Increase of Over 100% / May 2002 
InnLink Positions for Growth - Launches New Web Site, Increases Staff and Enhances Services / Feb 2002 
Innlink Activates Hospitality Intl's 5 Brands and 252 Properties for Voice, GDS, and Internet Reservation Services / Jan 2002 
Innlink Announces Two-Way CRS Interface with Multi-Systems, Inc. (MSI) PMS / Jan 2002 

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