Hotel Online  Special Report

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AmericInn Signs InnLink for Central Reservation
System Management
Chainwide Conversion Scheduled for June 2003

Chanhassen, MN (March 19, 2003) – AmericInn International, LLC Chairman and CEO Luke Fowler announces the signing of InnLink LLC, one of the nation's leading reservation service providers, to manage the AmericInn Lodging System’s central reservation system (CRS) services for voice, Global Distribution Systems (GDS) and Internet reservation bookings.  The decision to convert to a CRS platform is based on an analysis of the industry including consumer demands and booking patterns.  The AmericInn Lodging System is scheduled to transfer its reservation operations for its 200+ properties to InnLink's state-of-the-art facility outside of Nashville, TN in June of 2003.

AmericInn International, LLC has chosen InnLink as the chain’s central reservation system provider because of their strong background and experience within the hospitality industry dating back to 1991.    InnLink will provide guests and travel agents a convenient, accurate and friendly way to book rooms at any AmericInn location nationwide.  InnLink’s dedicated staff will also work with group, tour and travel wholesalers to plan and reserve group accommodations.

“This new partnership represents the future of the AmericInn Lodging System,” said Fowler.  “At AmericInn, we are committed to providing our guests with superior customer service, and InnLink will help us further that commitment.”

InnLink’s state-of-the-art software and systems allow their Reservation Sales Agents to be more responsive to callers and prospective guests. In addition, InnLink’s reservation agents will have access to AmericInn property-specific information on a real-time basis, which will help them achieve higher conversion ratios and additional bookings. InnLink's seamless connectivity to all of the major GDS, including Amadeus, Galileo, Sabre and Worldspan, is expected to significantly enhance electronic booking capabilities. InnLink will also provide connectivity to Pegasus-powered travel websites for consumer-initiated reservations.

At the same time, AmericInn and InnLink are developing a proprietary two-way connectivity system that will seamlessly connect the AmericInn Lodging System with  InnLink’s central reservation system for reservations’ delivery and immediate inventory and rate updates.  InnLink’s multi-tiered online reporting system will allow AmericInn owners, managers, and staff to generate real-time reports 24 hours per day, 7 days a week via Internet access.

According to Mike Young, President of InnLink, “We are both thrilled and honored to have been selected by AmericInn International, LLC to provide reservations representation and services to AmericInn properties across the country. AmericInn and InnLink share a common goal:  to supply franchisees with the most comprehensive and integrated reservation services approach coupled with guest-friendly technology and customer responsiveness.  We look forward to growing our relationship with the AmericInn Lodging System over the coming years and to increasing reservation productivity.”

Headquartered in Hendersonville, Tenn., InnLink LLC is one of the nation's leading private label voice and electronic reservation service providers. For more than a decade, the company has provided services to a diverse group of hotel brands and independent hotels, ranging from budget to five-star properties.  For more information about InnLink LLC, visit www.innlink.com or contact Mike Otten, Director of Sales and Marketing at 770-431-6828 or mike.otten@innlink.com.

Quiet Nights, Rest Assured.  AmericInn International, LLC based in Minneapolis, MN, is dedicated to providing guests a quiet night’s stay, through its unique masonry construction – a feature of the AmericInn Lodging System.  AmericInn is one of the fastest growing lodging chains in the United States, with over 200 properties open and under development.  For reservations at AmericInn destinations, call 800/634-3444, or visit the AmericInn Web site at www.americinn.com.  For franchise development information, contact Jon Kennedy-Senior Vice President of Marketing and Franchise Development at 952-294-5000 or jkennedy@americinn.com

 

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Contact:



Janel Corby
  AmericInn International, LLC
  (952) 294-5272
  jcorby@americinn.com

InnLink, L.L.C.
Mike Otten
Director- Sales/Marketing
PH:  770.431.6828
eFX:  801.409.8939
mike.otten@innlink.com


Also See InnLink Signs Suburban Franchise Systems’ 61 Hotels for Private Label Voice, Seamless GDS, Internet, and Booking Engine Services / Dec 2002
InnLink Creates a “Perfect Union” with GuestHouse International Franchise Systems / Aug 2002
InnLink Hires Sharryn Harewood as Director of Marketing Solutions / Aug 2002
InnLink Acquires USinns.com – Internet-based Search Engine and Travel Web Site with over 25,000 Bed and Breakfast Listings / June 2002
Hospitality International's Alliance with InnLink Results in Reservations' Increase of Over 100% / May 2002 
InnLink Positions for Growth - Launches New Web Site, Increases Staff and Enhances Services / Feb 2002 
Innlink Activates Hospitality Intl's 5 Brands and 252 Properties for Voice, GDS, and Internet Reservation Services / Jan 2002 
Innlink Announces Two-Way CRS Interface with Multi-Systems, Inc. (MSI) PMS / Jan 2002 


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