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Best Western International Launches the 300-room BEST WESTERN
Prima Inland Sea Resort in Malaysia
 

Bangkok - February 6, 2013
- Best Western International – the World’s Largest Hotel Chain® - has continued its exciting start to 2013 with the launch of a stunning new resort in Malaysia. Located in the popular coastal town of Port Dickson, just 40 minutes’ drive from Kuala Lumpur International Airport (KLIA) and 90 minutes from KL, the BEST WESTERN Prima Inland Sea Resort offers an exciting new option for leisure travelers and corporate groups.

Set within 23 secluded acres, this stunning 300-room resort is set upon Malaysia’s largest manmade beach - a palm-fringed paradise the size of five Olympic-sized swimming pools! Taking advantage of this tropical environment, BEST WESTERN Prima Inland Sea Resort is centered on a huge, lagoon-style swimming pool, complete with waterslides, pirate ships, whirlpools and waterfalls.

Back on dry land, the hotel offers a vast array of leisure facilities for all ages, including a steam room, massage services, fitness center, kids’ club, karaoke room, bicycle hire, games room, and an open air theater for live evening performances.

BEST WESTERN Prima Inland Sea Resort is also the ideal destination for corporate groups, with 16 multi-purpose functions rooms catering for events large and small, and the 875m² Grand Prima Ballroom able to accommodate up to 1,500 guests. Wi-Fi is complimentary throughout the resort.

“With such an incredible array of facilities and its location close to Kuala Lumpur, BEST WESTERN Prima Inland Sea Resort is the perfect destination for family getaways and corporate retreats,” said Glenn de Souza, Best Western International’s Vice President International Operations – Asia & the Middle East.

“The Malaysian hotel sector is currently booming, driven by the increasing spending power of Malaysian travelers, excellent transport links, and the quality of accommodation on offer. As the beach resort of choice for so many Malaysians, Port Dickson is at the very heart of this growth. We are confident the BEST WESTERN Prima Inland Sea Resort will become one of our most popular Asian properties,” Mr. de Souza added.

BEST WESTERN Prima Inland Sea Resort becomes the sixth Best Western property in Malaysia, and continues the company’s rapid expansion in the country. Last year, Best Western debuted in Kuala Lumpur with the launch of Malaysia’s first luxury BEST WESTERN PREMIER hotel, and the company also has firm plans to add six more destinations across the country, including KL, Ipoh, Melaka, Shah Alam, Petalingjaya and Port Klang.

ABOUT BEST WESTERN INTERNATIONAL

Best Western International is THE WORLD'S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,100* independently owned and operated member hotels in 100* countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000* guests worldwide each night. Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world's largest family, with our hotels and staff sponsoring children in need around the globe. Best Western’s partnerships with AAA®/CAA®, Michael Waltrip RacingTM and Harley-Davidson® help guests make the most of every trip. For the fastest way to a free night, join Best Western Rewards®, the only hotel frequency program that's truly global. For more information or to make a reservation, please visit www.bestwestern.com

*Numbers are approximate and can fluctuate.
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Contact:

Vick Sriprapat
Phone: +662 656 1260
Email: vick.s@bestwestern.co.th


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