November 9, 2012 - Best Western International - The World's Largest Hotel Chain® - has continued its major Middle East expansion with the launch of its first hotel in the Kingdom of Bahrain.
The opening of the upscale BEST WESTERN PLUS The Olive is the latest in a series of 'firsts' for Best Western in the Middle East region in 2012. Following the company's debut in Saudi Arabia and the launch of its first BEST WESTERN PLUS hotel in the region at the start of the year, Best Western has since opened its first ever properties in Kuwait, Muscat and Riyadh.
And now the company has a foothold in the thriving Bahrain market with the launch of a new hotel in the bustling Juffair district of the Gulf nation's capital, Manama.
The BEST WESTERN PLUS The Olive offers 250 comfortable guest rooms all equipped with flat-screen televisions, minibars and high quality mattresses, pillows and cotton linen. As with all BEST WESTERN PLUS hotels, complimentary internet access is available in all rooms and public areas.
Other facilities include Best Western's signature Bhuvana Spa, which offers a range of massages and therapies, business center, plus a well-equipped gym and an outdoor swimming pool.
In terms of dining, the hotel's Vesuvio restaurant offers fine Italian cuisine, while Mantraa serves up modern Indian dishes plus daily breakfast. BEST WESTERN PLUS The Olive also offers 24-hour room service.
"The launch of our BEST WESTERN PLUS brand in Bahrain marks another exciting stage in our Middle East expansion strategy," said Glenn de Souza, Best Western International's Vice President International Operations – Asia & the Middle East. "The Gulf region is one of the hottest hotel markets in the world today and Bahrain is a key part of this. I am confident that guests will enjoy the upscale splendors offered by this impressive new hotel," Mr. de Souza added.
Best Western currently operates five hotels in the Middle East region, but this is expected to expand to 23 by 2015, incorporating all three Best Western brands – midscale BEST WESTERN, upscale BEST WESTERN PLUS and luxury BEST WESTERN PREMIER.
ABOUT BEST WESTERN INTERNATIONAL, INC.
Best Western International, Inc., headquartered in Phoenix, Ariz., is a privately held hotel brand made up of more than 4,000* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in more than 100* countries and territories worldwide. Now celebrating 66 years of hospitality, Best Western welcomes hundreds of thousands of guests nightly. Best Western provides its hoteliers with global operational, sales, marketing and promotional support, and online and mobile booking capabilities. More than 14 million travelers are members of the brand's award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. The brand's partnerships with AAA/CAA, racecar driver Michael Waltrip, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. Best Western in 2011 was named AAA's and CAA's Hotel Partner of the Year and bestwestern.com was named the 2011 Compuware Best of the Web Gold award winner. For more information or to make a reservation, please visit bestwestern.com.
*Numbers are approximate and may fluctuate.