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Chatter Guard Social Media Monitor Report -
August 2010 - Is Released

PARSIPPANY, NJ , September 21, 2010 - Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry and the publisher of the free Chatter Guard Monthly Benchmark Monitor Report has released its August 2010 report.

To receive the full report, sign up for our newsletter at LodgingInteractive.com.

As we come into the last month of summer, we find that August hotel performance was an improvement over July, with some key segments performing well. However, the overall averages for all hotel segments were dragged down by a surprisingly poor showing in Extended Stay hotels. On a scale of 1-5, 5 being “fantastic” and 1 being “poor,” the only positive category for the average hotel lodger was in Dining for the second month in a row, rising a meager 0.61% (from 3.26 to 3.28). The rest of the average hotel performances were losses: a 6.71% drop in Resultant Quality Score (3.28 to 3.06), a 4.95% decrease in Facilities ratings (3.64 to 3.46), a 6.96% loss in Housekeeping (3.16 to 2.94). Rooms saw a 8.25% decline (3.15 to 2.89), a 4.39% decrease in Staff reviews (3.42 to 3.27), and a significant 16.99% dip in Value (3.06 to 2.54).

To receive the full report, sign up for our newsletter at LodgingInteractive.com.

About Lodging Interactive

Lodging Interactive, headquartered in Parsippany, NJ, is an award winning leading provider of Internet Marketing Services to the hospitality, spa and restaurant industries. The company provides a portfolio of effective hotel internet marketing services to hundreds of hotels, resorts, timeshares, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.

Through its CoMMingle Social Media Marketing Agency operating division, the Company offers hospitality focused and fully managed outsourced hotel social media marketing.

Lodging Interactive is a member of the American Hotel & Lodging Association (AHLA) and is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI). For more information contact Richard Walsh, Vice President of Business Development atsales@lodginginteractive.com or at 877-291-4411. The company’s website is located at www.LodgingInteractive.com.

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Contact: 

Richard Walsh
Vice President of Business Development rjwalsh@lodginginteractive.com
877-291-4411
www.lodginginteractive.com
 

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Also See: Link2Brand Empowers Branded Hotels To Manage Their Own Marketing Campaigns – No Website Needed / September 2010

Guest Satisfaction - July 2010 Chatter Guard Benchmark Report Is Released /August 2010

Guest Satisfaction - June 2010 Chatter Guard Benchmark Report Is Released / July 2010

CoMMingle Offers Free Social Media Marketing Audit / July 2010

Full Service Social Media Marketing Agency For Hospitality Is Launched / June 2010

Guest Satisfaction - May 2010 Chatter Guard Benchmark Report Is Released / June 2010

A Whole Lot of Like: What Facebook's "Like" Button Can do For Hospitality Brands / May 2010

Guest Satisfaction - April 2010 Chatter Guard Benchmark Report Is Released / May 2010

Guest Satisfaction - March 2010 Chatter Guard Benchmark Report Is Released / May 2010

Lodging Interactive Launches Chatter Guard Lite Social Media Sentiment Monitoring For Hotels / April 2010

Guest Satisfaction - February 2010 Chatter Guard Benchmark Report Is Released / March 2010

WARNING TO HOTELS... Don't Use Free Link Shortening Services in Your Marketing / March 2010

Lodging Interactive Enables ROI tracking of Facebook & Twitter Hotel Bookings / February 2010

Measuring Your Hotel's Online Reputation By Service Attributes / February 2010

Hotel Social Media Perspective / February 2010

Hotels Book More Government Business With Innovative Link2Brand Service / January 2010 

Guest Satisfaction - December 2009 Chatter Guard Benchmark Report Is Released / January 2010

Google Real Time Search Integration & Hotel Social Media Marketing / January 2010

Why Your Hotel Should NEVER USE TinyURL to Redirect Links / December 2009

Guest Satisfaction - October 2009 Chatter Guard Benchmark Report Is Released / November 2009

Lodging Interactive Offers Turn-Key Mobile Websites For Hotels / November 2009

How to Handle Google Maps Mixups / October 2009

Guest Satisfaction - September 2009 Chatter Guard Benchmark Report Is Released / October 2009

Introducing: CoMMingle Social Media Marketing Agency for Hospitality / September 2009
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