News for the Hospitality Executive |
"Building
on the great success of our full service Chatter Guard Social Media
Monitoring
service, it became clear to us that we needed to offer a scaled down
social
media monitoring service that combines our proprietary technology and a
human
review vetting process," stated Mr. DJ Vallauri, Founder &
President
of Lodging Interactive. "Unlike our Chatter Guard full service solution
which provides comment attribute scoring and online dashboards, Chatter
Guard
Lite provides weekly reporting of a hotel's Consumer Generated Comment
("CGC") sentiment. Each CGC is reviewed by our staff and is scored as
either Positive, Neutral or Negative." Chatter
Guard Lite monitors over 80 major
social
media sites including:
"What sets Chatter Guard Lite apart from other competitive services that only 'screen scrape' consumer feedback sites is the combination of our proprietary technology, human review processes and comment sentiment scoring," added Mr. Vallauri. "Each consumer comment is vetted buy our staff to ensure accuracy that only a human can provide and our team applies a manual sentiment scoring for each comment." Chatter
Guard Lite is offered to hotels with no long term commitment or
agreement and
is billed on a month-to-month basis. Hotels can register for the
Chatter Guard
Lite service by visiting: Hotels
can register: www.ChatterGuardLite.com About Lodging Interactive Lodging
Interactive, headquartered in Parsippany, NJ, is a leading provider of
Internet
Marketing Services to the hospitality, spa and restaurant industries.
The
company provides a portfolio of effective hotel internet marketing
services to
hundreds of hotels, resorts, timeshares, spas and restaurants. Clients
include
branded hotels from nearly every major brand as well as prestigious,
landmark
independent hotels. Through
its CoMMingle Social Media
Marketing Agency
operating division, the Company offers hospitality focused and fully
managed
outsourced hotel social media marketing. |
Contact:
Richard Walsh |