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HOUSTON, TX, March 12, 2014- SHR today announced several enhancements to their WindsurferCRS, along with an expansion of their direct connect network and the addition of several Property Management System (PMS) and Revenue Management System (RMS) integrations. The team at SHR is dedicated to online conversion for hotels and all updates made to Windsurfer reflect this focus.  "We are constantly looking for ways to add valuable functionality to our applications and listening to our clients and their strategies so that what we do is immediately relevant to their business" said Estella Hale, Product Manager for the Windsurfer CRS.

Inventory Management Enhancements

The inventory screen within Windsurfer has become more user friendly and informative. It highlights frequently searched items, such as number of rooms available and number of rooms reserved, much more effectively. Oversell functionality has been enriched to allow a property to differentiate between the base number of rooms available and indicate additional rooms for oversell at property or room level. Fields have also been added to display newly introduced functionalities such as "Market Segment" and "Sub Channel" that will appear for meta-search sites and additional distribution channels.

Rate Management Enhancements

The rate derivation feature now includes additional variables through which the user can control the deltas.  Hoteliers are able to set rate derivations by season, creating flexibility in their derivation. With the addition of another level of hierarchy for rate derivation, a user can now create a double derivation, allowing for a derived rate to be the master of another rate.

Windsurfer has always allowed the creation of restricted rates, which can be accessed by individualized Rate Codes via the web booking engine, but properties can now create additional access codes for those restricted rates. This feature can be used for existing restricted rates or new restricted rates.

Additional Integrations

With a continued focus on the convergence of systems and ease of distribution, SHR continues to add partners and enhance existing interfaces with PMS providers. SHR has also completed the certified integration with IDeaS Revenue Solutions. The integration supports both BAR and LRV values and hurdles and offers mutual clients a streamlined integration that will result in improved rate optimization coupled with extensive distribution. 

SHR understands the importance of constantly expanding its distribution network.  Therefore, direct connections to many distribution sources continue to be added. Direct connections recently added include:  TripConnect, Hotelscan, Jetsetter, LondonTown, WeGo, and Agoda.  This adds to the already existing direct connections to Expedia, Travelocity,, and Orbitz, SHR also added a channel management solution which includes connections to over 100 different Online Travel Agencies. 

About SHR

Sceptre Hospitality Resources is devoted to conversion-oriented innovation.  The company serves nearly 3,000 properties on its reservations platform.  In addition to Windsurfer, a state-of-the-art central reservation system (CRS), SHR's other software and services include MotionNotes, a video messaging platform, SpaLinx, a spa management and appointment booking application, Internet application development, web and booking engine design, and revenue management services.

Additional information about SHR and hospitality industry trends and tools may be found at the company's website:

Contact: Abbie Deaver


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