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Newmarket International Receives 2012 MarketTools Ace
(Achievement In Customer Excellence) Award


Prestigious Award Recognizes Leaders in Using Enterprise Feedback Management (EFM) to Increase Customer Satisfaction and Improve Business Results


Portsmouth, NH, February 28, 2012Newmarket® International, Inc. (www.newmarketinc.com), the worldwide leader in market intelligence, group distribution, sales and catering, and enterprise business management solutions for the global hospitality industry, today announced that the company has won 2012 MarketTools ACE (Achievement in Customer Excellence) Awards in the areas of Worldwide Customer Support, Platinum Customer Support, Americas Customer Support, and Americas Project Management.  2012 marks the sixth consecutive year Newmarket International has been recognized for customer excellence with a MarketTools ACE Award. The accolades demonstrate Newmarket International’s continuing commitment to delivering outstanding customer service and support to its global customer base.

The MarketTools ACE Awards program certifies, acknowledges, and celebrates outstanding achievement in customer satisfaction. Receiving a MarketTools ACE Award is a distinct honor that demonstrates the recipient’s rigorous application of enterprise feedback processes and its outstanding performance as measured by those processes. Only a small percentage of MarketTools’ clients, already a select group highly committed to customer, employee and partner satisfaction, qualify for the award.

“We are honored to have been awarded a MarketTools CustomerSat ACE Award for the sixth consecutive year.  The MarketTools CustomerSat ACE Award is a testament to our commitment to deliver the best customer experience possible,” said Jeff Hiscox, President and CEO, Newmarket International.

"We are delighted to recognize Newmarket International as a leader in applying the knowledge gained from its voice of the customer program to improve overall business results,” said Scott Arnold, President and CEO of MarketTools, Inc.  “We are proud that Newmarket International relies on MarketTools CustomerSat for its enterprise feedback management initiatives.”
 
About the MarketTools ACE Awards
Established in 2005, the MarketTools ACE Awards program recognizes outstanding achievement in customer, employee and partner satisfaction. To be eligible for a 2012 MarketTools ACE Award, clients must have conducted one or more surveys to assess customer satisfaction or partner satisfaction between October 1, 2010 and September 30, 2011, and complete an application form. Qualifying performance is determined by a combination of customer satisfaction mean scores and top-box rating percentages maintained during at least a 6-month period during the eligibility period. The customer feedback on which awards are based must be representative of the entire business, business unit or business segment to which the award applies. MarketTools ensures that the survey processes on which metrics are based are rigorous, defensible and repeatable. Surveys may use either a census of the target audience or representative sampling with specified minimum confidence levels and maximum margins of error.

About Newmarket International, Inc.
Founded in 1985, Newmarket® International, Inc. delivers proven business services that turn function space into revenue streams, delivering greater ROI and profitability. Today, Newmarket International solutions are a cornerstone in the global hospitality industry, with more than 28,000 installations worldwide. Our flagship product Delphi® remains the industry standard for empowering hospitality to increase revenue, lower costs, and improve customer satisfaction and guest loyalty. Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in London, Shanghai and Singapore. Hospitality Information Services, MTech, and Libra OnDemand are wholly owned divisions of Newmarket International, Inc. For more information, visit us online at www.newmarketinc.com.

About MarketTools, Inc.
MarketTools is the leading provider of software and services for enterprise feedback management (EFM) and market research.  The company is focused on providing leading organizations the actionable customer insights they need to make better business decisions that lead to high-value business impact.  As the first company to make online surveys widely available on the Web, MarketTools continues its market-leading position by providing the broadest range of powerful, accurate and integrated customer insight technologies that empower companies to become the most customer-centric organizations in their industries. MarketTools is a privately held company with corporate headquarters in San Francisco and European headquarters in London. For more information, please visit: www.markettools.com.

All trademarks are the property of their respective owners.
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Contact: 

Marty Denning
Director, Marketing and Business Development
Newmarket International, Inc.
603-430-6718 (direct)
mdenning@newmarketinc.com
www.newmarketinc.com
 

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Also See: Newmarket International, Inc. Acquires MTech / November 2011

Newmarket International, Inc. Acquires Libra OnDemand / November 2011

TRUMP HOTEL COLLECTION™ Selects Newmarket® International to Manage Group Distribution, Sales, and Event Execution / April 2011

Newmarket International Receives 2011 Markettools Achievement In Customer Excellence (Ace) Award / March 2011

Newmarket® International, Inc. Acquires Hospitality Information Services, Inc. / September 2010

Newmarket International and Elite Meetings International Partner to Enable Direct Online Connectivity between Hospitality Venues and Meeting Planners; SpeedRFP™ to Integrate with MeetingBrokerSM and Directly Connect to Leading Sales and Catering Solutions Offered by Newmarket International / May 2010

Newmarket International Receives 2009 MarketTools CustomerSat Achievement in Customer Excellence (ACE) Award; Prestigious Award Recognizes Leaders in Using Enterprise Feedback Management (EFM) to Increase Customer Satisfaction and Improve Business Results / April 2010

Newmarket® International Welcomes Paul Barron as Vice President Global Accounts; Focus Will Be on Driving Revenue and Profitability for Customers / February 2010
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