Hotel Online  Special Report


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Sage Hospitality Resources Moves All
Independent Properties to SynXis
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Leading Management Company utilizes the RedX™ Distribution Management System
to offer Full Distribution and Revenue Management capabilities to their portfolio
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SOUTHLAKE, Texas, 31 July –  SynXis, the Sabre Holdings (NYSE:TSG) business that provides reservation management, distribution and technology services for hotels around the world, will now provide Sage Hospitality Resources with distribution management products and services along with private label call center services for all of their independent hotels.  Sage has been a longtime SynXis customer and has recently added their remaining independent properties to streamline their business processes and operations.

Sage Hospitality, headquartered in Denver, Colorado is one of the nation's leading hotel management companies, specializing in management of full service and select service hotels nationwide.  With “revenue generation” being one of their primary focuses, Sage selected the RedX system because it offers each property a complete set of tools to effectively manage their distribution to all channels including GDS, IDS, voice and their own website booking engines.  Sage properties have also taken advantage of the revenue management expertise offered by SynXis Distribution Managers to help them stay on top of industry trends and new opportunities.

“As a management company it is important for us to have a strong set of proven reservation products and services to offer our existing properties and to new properties,” commented Will Loughran, Vice President of Revenue for Sage Hospitality.  “We have been extremely pleased with our partnership with SynXis over the last several years and with the addition of their new services, including call center and revenue management, it makes sense for us to have all of our independent properties on the same system.”

“Sage Hospitality has been a great partner for SynXis and we are thrilled that after a thorough review of the marketplace, they determined that SynXis meets all their independent properties’ needs,” said David Meltzer, Vice President of Sales for SynXis.  “Their properties have good working relationships with our Distribution Managers; they take advantage of our guidance when it comes to revenue-generating opportunities and have seen the results.”

About SynXis® Corporation

SynXis, a Sabre Holdings company, enables hotels to maximize revenue and reduce costs through innovative, market-driven technology combined with outstanding customized support. The RedX™ Distribution Management System, at the solution's core, empowers hotel operators to consolidate and manage hotel inventory from all sources -- seamless GDS connectivity, popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites. It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center.  SynXis operates full-service call centers in North and South America offering private label reservation services to hotels around the world.   SynXis is the technology source for more than 7,500 hotels, bed and breakfasts, resorts, and destinations, including, Harrah's, Interstate Hotels & Resorts, Destination Hotels & Resorts, and Jumeirah Hotels. 

SynXis' corporate headquarters is in Southlake, Texas, with offices in Denver, Boston and Amsterdam. For more information on SynXis and its products, please call +1-682-606-4000, e-mail info@synxis.com, or visit our Web site at www.synxis.com.

About Sabre Holdings Corporation

Sabre Holdings connects people with the world’s greatest travel possibilities by retailing travel products and providing distribution and technology solutions for the travel industry. Sabre Holdings supports travelers, travel agents, corporations, government agencies and travel suppliers through its companies: Travelocity, Sabre Travel Network and Sabre Airline Solutions. Headquartered in Southlake, Texas, the company has approximately 9,000 employees in 45 countries. Full year 2005 revenues totaled $2.5 billion. Sabre Holdings, an S&P 500 company, is traded on the New York Stock Exchange under the symbol TSG. More information is available at http://www.sabre-holdings.com.

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Contact:

Carol C. Levitt
Carol.Levitt@synxis.com
Tel: 301-960-4428

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