Hotel Online
News for the Hospitality Executive




Milestone Internet Marketing Experts Present Strategies for Tourism Industry
to Leverage Changes in Search Technology and Social Media


Santa Clara, CA – September 6, 2012 - Hotel operators, vacation managers, and franchisees will glean practical data and useful guides to help them maximize return on investment when thought leaders from Milestone Internet Marketing join industry experts in presenting the latest trends in search and social media at three important conferences this fall: Travel Distribution Summit by EyeforTravel, HomeAway’s RezFest, and Cornell University’s Hospitality Research Summit.  The speaking engagements are part of Milestone’s award-winning Hotels to HTMLs and Social Media Strategies workshops.





EyeforTravel: Travel Distribution Summit North America, September 13
Milestone will join a panel of experts in Las Vegas on September 13 to present Re-Aligning Your Digital Strategy.  In this session, the panel will discuss integrated and cross-channel marketing, while providing tips for SEO strategies and trends for 2013. Click here for more information about this session and how to register.  






HomeAway RezFest, September 25 - 27

Milestone will host ‘Social Media in Thirty Minutes a Day’ at RezFest in Las Vegas September 25 – 27.  The educational session will delve into the importance of social media in today’s digital marketing strategy and how to manage these channels in less than an hour a day.  Click here for more information about this session and how to register for the event.
 








Cornell Hospitality Research Summit, October 8

Learn about critical changes in online search, including Google’s Panda, Caffeine and Penguin updates, and the initiatives necessary for hotels to dominate search engine rankings and stay ahead of the curve.  Evolution of Search and Online Hotel Marketing Strategies for the Future, presented in Ithaca, New York on October 8, will discuss Google’s continuous changes to search engine algorithm, including adding new ranking factors, universal search channels, customized results based on location, social circle and activity, and algorithm updates that affect all hotels.  Click here for more information about this session and how to register.
 
About Milestone Internet Marketing
Milestone Internet Marketing, Inc. is a leading provider of Internet marketing solutions for the lodging industry.  Milestone's portfolio of services includes hotel website design, search engine optimization, pay-per-click marketing, social media optimization, eBuzz Connect™, online reputation monitoring, and more.  Milestone currently works with over 1,000 hotels and drives over $550-million in annual revenue for its clients. Milestone is a preferred vendor for several major lodging industry brands and works with some of the leading management companies. Milestone is also well known as a lodging industry educator for its Hotels to HTMLs Internet marketing workshops and book. For more information, please visit www.milestoneinternet.com or call 888-350-8396.
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Contact:

Teresa S. Villaruz
Tel: 408-200-6871
Email: pr@milestoneinternet.com

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Also See: Milestone Internet Marketing, Inc. Wins 2 Best In Class Awards for Website Design and Internet Marketing Strategies / August 2012

Milestone Wins Prestigious Awards for Outstanding Website Design and Internet Marketing Strategies / April 2012

Milestone Launches eBuzz Connect 3.0 - next generation solution provides easy compset performance index and more detailed analysis of reviews and sentiment associated with the reviews / April 2012

Milestone Wins Over 30 Awards for Hotel Website Design and Internet Marketing Strategies / November 2011

Milestone Launches eBuzz Connect 2.0 Group Dashboard for Brands and Management Groups; Social Media Tracking and Online Reputation Management with Expanded Group Views / October 2011

Milestone Internet Marketing Launches eBuzz ConnectTM 2.0 Reviews Monitoring System; Second generation system offers key features to enhance hotel performance from online reviews and social media channels / June 2011

Milestone Launches Next Generation eBuzz ConnectTM Reviews and Social Media Monitoring Tool with Work Flow Management and Enhanced Performance Benchmarking / November 2010

Milestone Internet Marketing Wins Multiple New Awards. The Award Winning Spree Continues with Tally at over 22 Trophies in 2010 / November 2010

Milestone Pockets Multiple Awards for Hotel Website Design and Internet Marketing Strategies / July 2010

Milestone Internet Marketing Discusses Social Media and Internet Marketing Strategies for Hotels at HITEC, HSMAI, and AAHOA Conferences / June 2010

Milestone Internet Marketing and American Hotel & Lodging Educational Institute Launch Third Edition of the Popular Internet Marketing Book for Hotels / March 2010

American Hotel & Lodging Educational Institute Expands Into Qatar; Casabella Hospitality Management, Doha has been appointed Master License of Hospitality Education Programme (HEP) / March 2010

New Online Assessment Tool Prepares Candidates for CFBE Exam / February 2010

Educational Institute's Resort Textbook Has New Name, New Content / December 2009

255 Hospitality Students Receive $382,000 in Scholarships Via AH&LEF’s Core Scholarship Programs / October 2009

American Hotel & Lodging Association Fall Conference Offers Educational Programming, Networking Events, Specialized Committee Meetings / August 2009

American Hotel & Lodging Association Releases New Card Check Educational Video for Industry Employees / July 2009

Jon Simons Appointed to American Hotel & Lodging Association's Manager of Government Affairs / July 2009

10 Partner Lodging Associations Honored by American Hotel & Lodging Association at 2009 Summer Summit for Outstanding Leadership and Growth / July 2009

AH&LA Sets Agenda for Summer Summit June 23 - 24, 2009 in Chicago; Hospitality Leaders to Develop Economic Recovery Strategies, Future AH&LA Initiatives, and Recognize Outstanding Hotel Properties and Employees / May 2009

American Hotel & Lodging Association Sends Letter to President Obama Opposing Government Business Travel Cutbacks, Reductions Hurt Administration’s Goals of Saving Jobs and Revitalizing the Nation’s Economy / April 2009

American Hotel & Lodging Association Responds to Northern Trust Accusations by Members of Congress Jobs Are Not a Luxury / February 2009

Guidlines for Meetings and Events Held by Companies that have Received Emergency Government Lending Issued by U.S. Travel Association, AH&LA and Others; Policies Support Prudent Use of Taxpayer Dollars while Supporting Meetings and Events Industry / February 2009
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