Hotel Online  Special Report


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Strategic Hotel Capital Endorses
TravelCLICK Products
Revenue Maximization in Electronic Channels Viewed
as Essential for Asset Management



Chicago, IL (April 23, 2002) -- Richard W. Gray, chairman and co-CEO of TravelCLICK, today announced a new partnership through which Strategic Hotel Capital has endorsed TravelCLICK's electronic marketing products and competitive benchmarking reports for all of its 23 owned hotel properties.  Strategic Hotel Capital (SHC), a multi-billion dollar private hotel investment company, has identified TravelCLICK’s tools as key resources for supporting critical asset management responsibilities.

"Strategic Hotel Capital’s mission is to create value through research-based, value-added, intensive asset management support," said Laurence Geller, chief executive officer of Strategic Hotel Capital. “Our strong asset management team will work collaboratively with our operators in using TravelCLICK’s tools to significantly increase the value of our hotel assets.”

“All of TravelCLICK’s market intelligence reports, including Hotelligence and RateVIEW, can now be viewed online through TravelCLICK’s client extranet: The Electronic Marketing Centre,” said Gray.  “ We expect that this online access will facilitate communication and a common understanding among SHC asset managers and local property management on how to improve revenue from the rapidly growing electronic channels."

"As electronic distribution of hotel rooms continues its impressive growth, owners need to proactively monitor and assist properties in managing their pricing, inventory, and shelf positioning in the electronic marketplace,” said Ray Cohen, president and co-CEO of TravelCLICK.  “We are delighted that such a preeminent investment company as Strategic Hotel Capital has adopted these tools to enhance the revenue and profit performance of all of their hotel assets.”

About TravelCLICK
TravelCLICK (www.travelclick.net) is the leading provider of solutions that help hotels and other travel industry suppliers maximize net revenue from electronic distribution channels. TravelCLICK's competitive benchmarking reports provide hotels with price and booking performance information unavailable through any other source. The company's exclusive electronic marketing networks allow hotels and other travel related suppliers to target promotional messages to specific travel agents, consumers, and group meeting planners when they are booking travel. Established in 1996 and headquartered in the Chicago area, TravelCLICK operates in more than 140 countries around the world. The company has over 6,000 clients, including national and international companies such as Accor, Air France, Avis, Best Western International, British Airways, Carlson Hotels Worldwide, Choice Hotels, Fairmont Hotels & Resorts, Four Seasons Hotels & Resorts, Grupo Posadas, Hilton Hotels Corporation, Hyatt Hotels & Resorts, Kempinski Hotels & Resorts, Leading Hotels of the World, Loews Hotels, Lufthansa, Marriott International, Orient Express Hotels, The Peninsula Group, The Ritz-Carlton Hotel Company, SAS, The Savoy Group, Shangri-La Hotels, Sol Melia, Starwood Hotels & Resorts, Thistle Hotels, USAirways, Virgin Atlantic and Wyndham Hotels & Resorts.

About Strategic Hotel Capital
Headquartered in Chicago, Ill., Strategic Hotel Capital currently owns 23 luxury and upscale hotels and resorts in the U.S., North America and Europe.  The company acquires and aggressively asset manages larger hotels, properties with 200-plus rooms, in markets with unique, hard-to-duplicate locations with high barriers to additional competition. Selected hotels in SHC's portfolio include the Essex House, a Westin Hotel, New York City; The Ritz-Carlton, Laguna Niguel, Dana Point, Calif; the Four Seasons Mexico City and Four Seasons Punta Mita, both in Mexico; the Hyatt Regency Embarcadero and the Park Hyatt, both in San Francisco; the Hyatt Regency in New Orleans and on Capital Hill, Washington D.C.; the Marriott Hamburg, Germany; the Hotel Inter-Continental Praha, Prague, Czech Republic; and the Marriott Champs Elysees in Paris.  SHC (www.shci.com) is a privately held, limited liability company whose major stakeholders include the Whitehall funds and Prudential Insurance Co. of America.

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Contact:
TravelCLICK, Inc. 
Kristina Paider 
 847/585-5238 
kpaider@travelclick.net
http://www.travelclick.net
Also See: Cornell’s Center for Hospitality Research Partners with TravelCLICK to Help Hoteliers Improve Revenue Management Strategies / April 2003
TravelCLICK Reports Recovery for Hotel Bookings on Internet and GDS since Onset of Iraq War - Company Issues Tips to Hotels: Don't Stay Quiet / April 2003
Hyatt Selects TravelCLICK’s RateVIEW / Mar 2003
TravelCLICK.net Enhances Free GDS Hotel Booking Data Average - Daily Rates Can Now Be Viewed for Over 400 Cities / Feb 2003
Hotels Experienced Considerable Growth in Room Nights Booked Electronically Through the Global Distribution Systems in Q4; Luxury Segment Room Nights Booked Electronically Grow 21% / TravelCLICK eMonitor / Feb 2003
TravelCLICK Offers Bonus GDS Media Impressions for Hotels / Oct 2002
TravelCLICK To Partner With Pegasus Solutions on New 'Internet Hotelligence' Report / Oct 2002
TravelCLICK Digital Media Now Includes Orbitz Advertisements / Sept 2002
Blackstone Group Teams with TravelCLICK; Partnership Demonstrates Stronger Focus of Ownership Groups on Managing Electronic Channels / Sept 2002
TravelCLICK Announces RateVIEW - Develops Next Generation Hospitality Rate Monitoring
Tool with AgentWare / July 2002

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