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Owner Sun Hung Kai Properties Opens the 359-room Crowne Plaza
Hong Kong Kowloon East in Hong Kong


Hong Kong, 28 September 2012
– Crowne Plaza Hong Kong Kowloon East, the first ever upscale hotel in Tseung Kwan O, opens its doors today to welcome guests from all over the world. This iconic hotel built alongside the PopCorn shopping complex in Tseung Kwan O, is a stylish addition totheHong Kong skyline.

Situated at a prime location, Crowne Plaza Hong Kong Kowloon East is accessible by MTR and only minute’sdrive from Hong Kong’s famed shopping and leisure venues, 20 minutes from Hong Kong Convention and Exhibition Centre (HKCEC), and a short 45-minute drive from Hong Kong International Airport.

Positioning itself as a hotel for “Strivers”, Crowne Plaza Hong Kong Kowloon East creates a refreshing hotel experience and a home away from home concept to business travelers who are looking at“Traveling for Success”. The modern architecture, creative dining experiences, fancy ballrooms and new service hallmarks would make any traveler feel at home instantly.

“Being the first international branded upscale hotel in Kowloon East, Crowne Plaza Hong Kong Kowloon East will benefit from the rapid development of the area which is known as the “new” Central Business District of Hong Kong,” said Dominique Berhouet, General Manager of Crowne Plaza Hong Kong Kowloon East.

“We are expecting a very strong demand in corporate, MICE and leisure marketswith vibrant and emerging business activities in Kowloon East comprising of the former Kai Tak airport, Kwun Tong and Kowloon Bay, and the completion of Kai Tak cruise terminal in mid-2013,” he added.

All of its 359 rooms including 43 Club Rooms and 5 Club Suites are framed by floor to ceiling windows and offer magnificent views. A stunning glass wall between the bathroom and bedroom also allows for a flood of natural light into the bathroom. Allrooms enjoy spacious bathrooms with bathtubs and separate glass-enclosed rain shower cubicle. An abstract vanity artwork printed on special finish mirror hangs behind the bed to create a strikingly artistic touch to the room. Room size ranges from 30sqm to 90sqm with a unique ceiling height of 2.85 meters.

The use of dark wood and glass matched with clean-cut lines and contemporary furnishings in earth tone colours exudes to give a warm yet relaxed atmosphere. All rooms are equipped with top-notch facilities for guests’ convenience, including a 40” high-definition Sharp LED TV, iHome docking station with Bluetooth speaker, alarm clock and radio, ergonomic desk chair by Herman Miller, Simmons mattress, RFID door lock, high-speed wireless internet and a thoughtful touch to put the in-room safe in the bedside cabinet.

Crowne Plaza Hong Kong Kowloon East offers 2,400 square meters of event space which includes 11 meeting rooms which is able to accommodate 1,600 guests for a sit down banquet and 2,000 guests for receptions.

One of the hotel’s most stunning features is the Grand Ballroom, one of the largest in Hong Kong with a 6.75-meter tall high ceiling and over 1,000 square meters of pillar-less space for up to 1,000 people at a sit down gala dinner or wedding. It features built-in LCD projectors with multiple drop-down large-format screens, a cloak room and 3 en-suite VIP rooms. A spacious pre-function area with floor to ceiling bay windows on one side also leads to the outdoor patio, ideal for a tea and coffee break.

The contemporary and dramatic suspended ceiling sculptures are stunning works of art, made up of individual pieces of clear and amber blown glass which can easily transform the ambience of the room with its seven colour lighting effects.

Diamond Rooms are the perfect venues for smaller group meetings – eight meeting rooms with floor-to-ceiling windows offering natural daylight and three of the meeting rooms can be extended to an outdoor patio. This allows for more flexibility, while offering outdoor breakout sessions. An outdoor garden with designated walkway and direct lift access from meeting rooms to the venue make way for a grand entry for VIPs or celebrities. Surrounded by lush greenery, it creates a relaxing oasis for cocktail receptions and team building activities.

Also in the pipeline is an exciting line up of four restaurants and bars serving international cuisine and local flavors, which is set to become Tseung Kwan O hottest dining spots.

The roof-top Italian alfresco dining restaurant and bar, Cielo, boasts a scenic view overlooking Junk Bay. This chic bar is an ideal place to unwind and have a great evening out, offering world-class cocktails along with a wide selection of wine. Those looking for casual Italian may also visit for their home-styled dishes and specialty pasta.

Led by an award-winning chef, the contemporary Tze Yuet Heen Cantonese restaurant, serves dim sum and authentic Chinese delicacies in an intimate yet elegant setting. All day dining restaurant, The Chef’s Table is where interactive show kitchens and live cooking stations serve up international and local flavors, while the Lobby Lounge play host to people who enjoy meeting for an afternoon tea, a classic cocktail or vintage glass of champagne.

The luxury spa, Sense of Touch has seven private garden treatment rooms, offering a range of holistic, beauty, health and wellness treatments that allows guests to re-energize after a hectic day and re-discover the pleasures of life.

In the soft opening phase, all guest rooms, dining, meeting and banquet facilities, 24-hour fitness center will be fully operational, while the 25-meter outdoor swimming pool and Sense of Touch Spa will be progressively revealed. The grand opening of the Hotel with full facilities has been set for December 2012.

Also owned by Sun Hung Kai Properties,the adjoining Holiday Inn Express Hong Kong Kowloon East scheduled for opening on 26 October 2012, offers value-minded business and leisure travelers warm service and modern amenities. The 300 comfortable guest rooms all feature complimentary high-speed broadband internet, and breakfast is always included. For added convenience, free wireless broadband is offered in the Great Room, and the hotel is equipped with automatic vending machines and other self-service facilities.

About Crowne Plaza Hong Kong Kowloon East
The hotel is owned by Sun Hung Kai Properties (SHKP –stock code 0016), whichwas publicly listed in 1972 and is now one ofthe largest property companies in Hong Kong.  Itscore business is the development of property for sale and investment in Hong Kong and on the mainland.  SHKP is dedicated to building premium residential and commercial developments, and is one of the largest grade-A office and retail landlords in Hong Kong.  The company also has complementary operations in property-related fields including hotels, property management, construction, insurance and mortgage services, plus investments in telecommunications, information technology, infrastructure and other businesses.  SHKP employs more than 35,000 people.

The hotel is managed by IHG (InterContinental Hotels Group), a global organisation with nine hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, as well as our two newest brands, EVEN™ Hotels and HUALUXE™ Hotels & Resorts. IHG also manages Priority Club® Rewards, the world’s first and largest hotel loyalty programme with over 65 million members worldwide.

IHG franchises, leases, manages or owns over 4,500 hotels and more than 661,000 guest rooms in nearly 100 countries and territories. With more than 1,000 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.

The 359-room, 47-storey Crowne Plaza Hong Kong Kowloon East, conveniently located atop MTR Tseung Kwan O station and PopCorn shopping complex. The first upscale hotelin Tseung Kwan Ofeaturing 2,400 square meters of event spacewith 11 meeting rooms including one of the largest pillar-less Grand Ballrooms in Hong Kongwith a 6.75-meter high ceiling, 4 restaurants and bars, a luxury spa featuring seven private garden treatment rooms, a 25-meter outdoor swimming pooland a 24-hour fitness center. Together with the adjoining 300-rooom Holiday Inn Express Hong Kong Kowloon East, bringingbusiness luxury and the best value for money together in avital, convenient location.

About Crowne Plaza Hotels & Resorts

As part of the IHG global portfolio, Crowne Plaza Hotels & Resorts is a dynamic hotel brand located in nearly 60 countries around the world in major urban centers, gateway cities and resort destinations. As the fourth largest upscale hotel brand in the world, Crowne Plaza was recently recognized by Lodging Hospitality magazine as one of the industry's top-growing brands, and travel buyers rated Crowne Plaza as the top upscale/select-service brand in Business Travel News' 2011 U.S. Hotel Chain survey. Truly international, Crowne Plaza offers premium accommodation, designed for the discerning business and leisure traveler who appreciates simplified elegance combined with the practicality of the latest features, as well as value for money. At Crowne Plaza, guests can enjoy a 24-hour business service, wireless high speed Internet access in the lobby plus fitness and leisure facilities. For reservations at Crowne Plaza properties, visit www.crowneplaza.com or call 1-800-2CROWNE. Twitter: www.twitter.com/crowneplaza or Facebook: www.Facebook.com/crowneplaza.

About InterContinental Hotels Group

IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organization with nine hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, as well as our two newest brands, EVENTM Hotels and HUALUXETM Hotels & Resorts. IHG also manages Priority Club® Rewards, the world's first and largest hotel loyalty program with over 67 million members worldwide.

IHG franchises, leases, manages or owns over 4,500 hotels and more than 661,000 guest rooms in nearly 100 countries and territories. With more than 1,000 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.

InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.

Visit www.ihg.com for hotel information and reservations and www.priorityclub.com for more on Priority Club Rewards. For our latest news, visit www.ihg.com/media, www.twitter.com/ihgplc, www.facebook.com/ihg or www.youtube.com/ihgplc.
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Contact:

Crowne Plaza Hong Kong Kowloon East
3 Tong Tak Street, Tseung Kwan O
Hong Kong (MTR Tseung Kwan O Station Exit C)
Tel: (852)3983 0388
Fax: (852)3983 0399
Email: info@cptko.com
Web: www.crowneplaza.com/kowlooneast

Media Contact:
Josephine Tang
Director of Communications
Crowne Plaza Hong Kong Kowloon East
Tel: (852)3983 0317
Fax: (852)3983 0502
Email: josephine.tang@cptko.com



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