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Best Western Opens First 'Plus' Hotel in Russia with the 84-room
BEST WESTERN PLUS Spasskaya Hotel in Tyumen in Siberia


TYUMEN, Russia, Jan. 17, 2012-- Best Western International, the World's Biggest Hotel Family®, continues its global expansion with the addition of the company's first Plus hotel in Russia, the BEST WESTERN PLUS® Spasskaya Hotel, in the country's oldest Russian settlement in Siberia, Tyumen.

The BEST WESTERN PLUS Spasskaya Hotel is a newly constructed hotel and features 84 rooms with mini-bar, free Wi-Fi, Interactive TV, beds with orthopedic mattress, antiallergenic pillows and blankets. The four star property, which includes 7 suites (including the Presidential Suite) , features a full service restaurant serving international cuisines for breakfast, lunch and dinner, and a lobby bar with a grand fireplace. The hotel also features a business center, health club and gift shop.

Tyumen is the largest city and the administrative center of Tyumen Oblast, Russia, located on the Tura River, 2,144 kilometers (1,332 mi) east of Moscow. The city is the transportation and industrial hub of Tyumen Oblast—a vast, oil-rich region stretching from the Kazakh border to the Arctic Ocean—as well as home to many companies active in Russia's oil and gas industry.

BEST WESTERN PLUS Spasskaya Hotel is located in the heart of the historical centre of Tyumen on one of the main streets of the city. It is close to many of the important oil companies (including LUKOIL and TNK-BP), the administrative centre of the city, as well as the University, Sport Centre, FC Tyumen football stadium and Tyumen Dram Theatre. Roshino International Airport is 18 kilometers west ,and the main train station is 2 kilometers to the south.

"We are very excited to not only be the first Best Western hotel in Siberia but also to have qualified for the Best Western Plus descriptor," said Vitaly Samoilik, owners' representative of the BEST WESTERN PLUS Spasskaya Hotel. "As a newly built property we rely on support from the brand in areas such as customer care, quality assurance and revenue management, to help us attract both international and Russian guests to our door. We are primarily a business hotel, but with ample facilities for leisure guests, we know Best Western Rewards will play an important role in our success."

BEST WESTERN PLUS Spasskaya Hotel is the brand's third hotel in Russia, two of which went live near Moscow within the last 6 months. The chain also opened two hotels in CIS countries Ukraine and Moldova, as part of a concerted effort to establish a footprint in this promising region.

"This hotel represents a significant move forward for our development efforts in Russia. We know that all of the international chains are talking about expansion into the secondary cities outside of Moscow and St. Petersburg, but Best Western has the global recognition that is critical to success in new markets" said Best Western's Vice President of International Operations Suzi Yoder. "We see many excellent opportunities for us to develop the brand further throughout the entire region."

To learn more about this hotel or discover other Best Western hotels across the world, visit www.bestwestern.com .

ABOUT BEST WESTERN INTERNATIONAL, INC.
Best Western International, Inc. is THE WORLD'S BIGGEST HOTEL FAMILY®, providing marketing, reservations and operational support to over 4,000* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in more than 100* countries and territories worldwide. Each Best Western-branded hotel is independently owned and operated. Now celebrating 66 years of hospitality, Best Western has grown into an iconic brand that hosts hundreds of thousands of guests each night. Equally committed to the business and leisure traveler, Best Western has embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world's biggest family, with our hotels and staff sponsoring children in need around the globe. Our partnerships with AAA/CAA, racecar driver Michael Waltrip, and Harley-Davidson® help guests make the most of every trip. For the fastest way to a free night globally, join Best Western Rewards®. For more information or to make a reservation, please visit www.bestwestern.com.
*Numbers are approximate and can fluctuate.
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Contact:

Troy Rutman
Best Western International
(602) 957-5589
troy.rutman@bestwestern.com

Marcus Gamo
Allison & Partners
(415) 277-4925

marcus@allisonpr.com



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