MINNEAPOLIS, May 3, 2001 � IDeaS, Inc., a leading provider of revenue management and optimization solutions, announced today that they have received DM Review's 2001 World Class Solution Award for Analytic Applications. 
                 
DM Review's World Class Solution Awards recognize strategic implementations that represent world class initiatives in business intelligence, data warehousing, analytic applications, customer relationship management, data acquisition and integration. Judges evaluated solutions based on business benefits derived from an implementation and the innovative use of technology to solve a business problem. 
                 
IDeaS won for an implementation at Hyatt International's Grand Hyatt Seoul. "When IDeaS installed at the Grand Hyatt Seoul pilot, we immediately saw the impact of the system on our market share. The hotel moved up to number one in revenue market share within its competitive set," said Gephard Rainer, Hyatt International's vice president - Hotel Finance/Systems.
                 
"The 'World Class Solution' Award substantiates the superior performance of IDeaS Revenue Management Solution and differentiates the company's technology solution," said Vice President of Business Development and Marketing Gale Ward. "The company has conclusively demonstrated the ability to increase topline revenue, improve market share and enhance asset valuation for global hospitality clients. We are honored to win this award and are proud to join an esteemed group of previous winners including NCR, Compaq, Seagate, EMC and IBM."
                 
The e-yield Revenue Management Solution enables hotels, chains and resorts to maximize total revenue and increase revenue per available room (RevPAR) by automating decisions that accept the most profitable business mix. The e-yield application suite is designed for seamless integration with core hotel technology systems, including property management, central reservation and sales & catering.
                 
The only completely automated decision execution solution in the industry, e-yield is also the only solution to forecast group business, transient and special events, and the only solution to calculate the value of each type of demand. The company also provides the industry's first and only guarantee of increased revenue with a benefits measurement system that has been independently validated by a third-party accounting firm. 
                 
The e-yield solution is available in property-based, centralized or ASP-based configurations. It can be deployed across Windows� and UNIX platforms and is compatible with relational database management systems (RDBMS) such as Oracle and Informix. Modeled on client/server architecture, the IDeaS client applications are available on Microsoft Windows 95/98/2000 and Windows NT.  Server applications are available on Windows 2000, Windows NT and UNIX. A web-based user interface allows clients to remotely access e-yield from any browser.
                 
About IDeaS, Inc. 
Integrated Decisions and Systems, Inc. "IDeaS" is a leading provider of revenue management and optimization solutions. The company has invented analytic decision technology that enables global clients to manage complex market segmentation, packaging, pricing and inventory management. IDeaS guarantees increased revenue to its clients.

IDeaS' founders pioneered innovative revenue management solutions for companies including US Air, Northwest Airlines and United Van Lines. In 1996, IDeaS created a solution designed for the hospitality industry; fundamentally changing the practice of revenue management with automated decision execution solutions and guaranteed results. IDeaS clients include Hyatt International Corporation, Bass Hotels & Resorts, Inter-Continental Hotels & Resorts, Hilton International, Millennium & Copthorne, Mandarin Oriental and Kempinski Hotels and Resorts.

IDeaS, founded in 1989, is headquartered in Minneapolis, Minnesota. The company maintains technology development, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.eyield.com or call 651-905-3200.