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MINNEAPOLIS, MN, March 21, 2000 � Bass Hotels
& Resorts, Inc., announced from its North American corporate office
in Atlanta, Georgia, the selection of IDeaS, Inc., as the company's preferred
yield management vendor, to provide a technology and support solution to
help to maximize room revenues and achieve an increase in RevPAR.
The initial implementation of the IDeaS solution will occur at upscale properties carrying the Inter-Continental brand. "We carefully evaluated the market alternatives to yield management," Craig Eister, senior director Revenue Management Systems said. "The comprehensive solution from IDeaS demonstrates clearly the flexibility and performance we need to serve the uniqueness of each of our Inter-continental properties. We choose IDeaS not only because of the excellent results generated from our pilot installation, but also because of the commitment displayed by the technical and project management staffs during training and implementation. It was the people behind the solution that made IDeaS stand out." |
Gary Pettis IDeaS, Inc. (651) 905-3200 [email protected] www.idealyield.com |
Also See: | Millennium Hotels and Resorts Proceeding with the Installation of the IDeaS Yield Management Solution at More European Properties / Mar 2000 |
Yield Management System Measurement / By Dr. Ravi Mehrotra / IdeaS, Inc., June 1999 |