�We wanted a product that would increase sales productivity by helping us better target potential customers, and provide greater reporting capability� said Rebecca Conley, head of technology at the Albuquerque CVB.  �We feel CVBreeze is the most intuitive product on the market.� 

CVBreeze combines a Microsoft SQL Server database with seamless integration with MS Office applications such as Word and Excel to enhance information flow between a CVB�s departments, and provide the framework for a unified sales effort.  Product implementation, begun in early June, includes custom training and the conversion of database from an existing system. 

Automation will provide the Albuquerque CVB with the opportunity to link directly with area hotels running Newmarket�s Delphi and Breeze products via E-Lead, the company�s web-enabled lead management system. 

About the Albuquerque Convention and Visitors Bureau (ACVB)

The Albuquerque Convention and Visitors Bureau (ACVB) is an independent, non-profit organization contracted by the City of Albuquerque to officially market Albuquerque as a convention and visitor destination. Established in 1980, ACVB is a member organization representing over 900 companies and organizations from every segment of the hospitality and business community. 

About Newmarket International, Inc. 

Newmarket International, Inc. is the world leader in sales automation software for the hospitality industry, offering scalable solutions and consulting services for hotels, convention centers, and convention and visitors bureaus.  Enterprise products include Delphi, Breeze, Delphi Multi-Property Edition, and Global SFA. Destination sales products include CVBreeze and CCBreeze.  Newmarket offers 24-hour support, complete customer training, and a dedicated staff of industry experts from corporate offices in Portsmouth, New Hampshire, and affiliates in London, Phoenix, and Singapore.