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Hersha Hospitality Names Mark Wagner as General Manager and Deirdre Yack
as Area Director of Sales and Marketing for Hyatt 48 Lex in New York City

October 28, 2011 (New York, NY) - Hyatt 48 Lex , which just opened its doors this fall, has made two significant appointments to its management team: Mark Wagner as General Manager and Deirdre Yack as Area Director of Sales and Marketing.

Mark Wagner
As General Manager, Mark Wagner will oversee all operations of Hyatt 48 Lex. He arrives with 14 years of dedicated service and experience at Hyatt Hotels & Resorts. Wagner joined Hyatt directly following graduation from San Diego State University, where he earned a Bachelor of Science Degree. He has proven himself a strong leader, successfully managing more than $276 million in Hyatt projects throughout his career.
Wagner didn't have to travel far to reach the new hotel on Lexington Avenue. In fact, he arrived from just six blocks away, where he was Rooms Executive of Grand Hyatt New York, a Senior Executive position that saw him overseeing the growth and development of 30 Operations Managers.
Previously, Wagner served at noteworthy Hyatt properties across the country, including in San Francisco, Westlake, Greenwich, Detroit, and on Long Island. At the last, he was instrumental in the acquisition, rebranding and full renovation of Hyatt Regency Long Island in Hauppauge, New York.
There is passion behind Wagner's success, including a dynamic personality and love of golf, gourmet food and wine. Guests of will get a taste of Wagner's oenophilic passion on the extensive wine list at Lexicon Lounge at Hyatt 48 Lex, which he helped develop.
Deirdre Yack
As Area Director of Sales and Marketing, Deirdre Yack is responsible for all sales and marketing efforts for Hyatt 48 Lex and Hyatt Union Square (opening 2012), including developing innovative strategies to increase meetings and event revenues and to fill studios and suites with business and vacation travelers alike.
Yack joins Hyatt 48 Lex from Fashion 26 in Chelsea, where she served as opening Director of Sales and Marketing beginning in 2010. Previously, she held hospitality sales-related positions at other New York City properties, including AVP of National Sales for Denihan Hospitality, Sales Director of Regent Wall Street; Assistant Director of Sales at Omni Berkshire Place; and Sales Manager at Le Parker Meridien.
An active and involved hospitality professional, Yack is the Recording Secretary on the Executive Board of the New York City Business Travel Association and sits on the Director of Sales Special Interest Group for the Hotel Sales and Marketing Association. She is also enthusiastically involved in the New York chapter of Dress for Success, her favorite charity.
Yack studied at Johnson & Wales University in Providence, Rhode Island.
About Hyatt 48 Lex
Hyatt 48 Lex emphasizes warmth, a focus on the local neighborhood and extraordinary service standards to fulfill the needs of modern travelers. Located in Midtown East in Manhattan within walking distance of many iconic New York City destinations, Hyatt 48 Lex has 116 spacious "pied-à-terre"-style guest studios and suites with smart details from kitchenettes with pantries stocked with local snacks (like Jacque Torres and Brooklyn Beer) to beds positioned for floor-to-ceiling views of Lexington Avenue. The Lexicon Lounge stands in for a typical "lobby," with complimentary homemade snacks throughout the day, comfortable furniture for relaxing, a fireplace, evening wine tastings with selections hand-picked by the General Manager, and a library of Assouline coffee table books. The New American bistro, Lexington Brass, offers creative twists on classics and also caters the food for in room dining and meetings. There is a 24-hour access fitness studio, in-room spa treatments and four Boardrooms with iPod® connections and Herman Miller Chairs. 

Julie Shamrock
Hawkins International
(212) 255-6541


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Also See: Hersha Hospitality Opens New-Build 116-key Hyatt 48 Lex in New York City / October 2011

The 499-room Hyatt Regency Indianapolis in Indiana Launches $19 Million Guestroom Renovation / October 2011

Hyatt Unveils Hyatt House, an Evolution of its Extended-Stay Brand; 38 Hyatt Summerfield Suites and 16 Recently Acquired LodgeWorks Hotels to Be Rebranded / September 2011

Hersha Hospitality Trust to Sell Portfolio of 18 Non-Core Properties to Starwood Capital Group for $155 million; Agreement Represents the Largest Sale in Hersha's History / August 2011

Edan Ballantine Appointed as Director of Food and Beverage at the Grand Hyatt New York / August 2011

Hyatt Hotels and Extell Development to Build New 54-story, 487-room Hyatt Times Square in New York City / August 2011

Hersha Hospitality Trust to Acquire the 175-Room Hyatt Hotel in Union Square, New York City for $104.1 Million or About $595,000 per key / July 2011

American Resort Management and Hyatt Hotels Open the 100-room Hyatt Place Long Island/East End in Riverhead, New York / July 2011

Hersha Hospitality Trust to Acquire 260-room Marriott Courtyard Westside in Los Angeles, California for $47.5 Million or $182,500 Per Key / May 2011

Hyatt Regency New Orleans, Shuttered Since Hurricane Katrina, Set to Open in October 2011 Following a $275 Million Redesign / May 2011

Hersha Hospitality Trust Acquires 112-room Holiday Inn Express Wall Street and the 81-room Hampton Inn Financial District in New York City / April 2011

Hersha Hospitality Trust Acquires Three Newly Opened Hotels in New York City for $165 million / $284,000 per Key / February 2010

Hersha Hospitality Management Adds 1,000-plus Rooms to Portfolio, Outlines Aggressive Growth Plans Via Third-Party Management/Joint Ventures / October 2009

Hersha Hospitality Trust Acquires the 45-room Duane Street Hotel in the Tribeca Area of New York City for $24.75 million / January 2008

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